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Country Report

India Flag Eyewear in India

| Pages: 37

Price: US$1,100

About this Report

EXECUTIVE SUMMARY

Eyewear sees high value growth in 2013 despite a slowdown in India

Eyewear posted high value growth in 2013, which was commendable given the slowdown in the Indian economy. The increasing presence of premium branded products, growing per capita income and increasing exposure to Western markets contributed to the growth. The fact that branded eyewear continued to be niche was a further factor as more consumers started opting for good quality, branded contact lenses, spectacle frames and sunglasses.

Fashion becomes a significant driver of eyewear purchases

Historically, Indians have considered eyewear as utility products. As such, most consumers did not own more than one pair of sunglasses even though sunglasses have been present in the country for decades. This trend changed significantly over the review period. Consumers started opting for more than one pair of spectacle frames and sunglasses in light of the rapidly changing fashion trends. Companies, such as Titan Industries, produce trendy eyewear at affordable prices thereby further expanding the category in 2013.

Despite being strong, unbranded players continue to lose share in 2012

The eyewear market continues to be dominated by unbranded players, which sell really cheap products at low prices. However, unbranded players have continued to lose share as their cumulative share dipped over the review period. Interestingly, multinationals have made a mark in terms of branded products. Of the top five players in eyewear, four, namely Essilor, Carl Zeiss, Safilo and Luxottica, were subsidiaries of multinationals.

Optical goods stores remains the most dominant distribution channel in 2013

Optical goods stores was the most popular channel in 2013. Indians are more used to going to such shops as they are located in residential as well as famous shopping areas. The staff at such stores have built relationships with consumers over decades, which has led to high levels of trust. Moreover, there continued to be an increasing trend towards branded stores in 2013, such as Lawrence & Mayo, Vision Express and GKB Optolabs in India, which also fall under optical goods stores. This would suggest the ongoing dominance of this channel in the longer term.

Eyewear is expected to grow at high rates over the forecast period

Eyewear is also expected to maintain its good run over the 2013-2018 forecast period. The fact that such products are necessity driven will provide a boost to the market. This is because consumers cannot cut the consumption of such products significantly in the event of further economic slowdown. Moreover, demand for branded eyewear is currently very low in India and therefore its low base will also help the growth rate. Based on these factors, the eyewear market is expected to register double-digit constant value growth between 2013 and 2018.

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This Euromonitor market report provides market trend and market growth analysis of the Eyewear industry in India. With this market report, you’ll be able to explore in detail the changing shape and potential of the industry. You will now be able to plan and build strategy on real industry data and projections.

The Eyewear in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How are sales of contact lenses performing compared to spectacles?
  • What’s the growth potential for emerging retail channels in eyewear?
  • How are demographic changes impacting the industry in India?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our eyewear market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

Table of Contents

Eyewear in India - Industry Overview

EXECUTIVE SUMMARY

Eyewear sees high value growth in 2013 despite a slowdown in India

Fashion becomes a significant driver of eyewear purchases

Despite being strong, unbranded players continue to lose share in 2012

Optical goods stores remains the most dominant distribution channel in 2013

Eyewear is expected to grow at high rates over the forecast period

KEY TRENDS AND DEVELOPMENTS

Optical goods stores continues to lead distribution of eyewear in 2013

Foreign players continue to dominate branded eyewear in 2013

Below par regulatory framework in eye care continues to be a concern in 2013

The demand for fashionable eyewear products continues increasing in 2013

MARKET DATA

  • Table 1 Sales of Eyewear by Category: Volume 2008-2013
  • Table 2 Sales of Eyewear by Category: Value 2008-2013
  • Table 3 Sales of Eyewear by Category: % Volume Growth 2008-2013
  • Table 4 Sales of Eyewear by Category: % Value Growth 2008-2013
  • Table 5 NBO Company Shares of Eyewear: % Value 2008-2012
  • Table 6 LBN Brand Shares of Eyewear: % Value 2009-2012
  • Table 7 Distribution of Eyewear by Format: % Value 2008-2013
  • Table 8 Forecast Sales of Eyewear by Category: Volume 2013-2018
  • Table 9 Forecast Sales of Eyewear by Category: Value 2013-2018
  • Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2013-2018
  • Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2013-2018

SOURCES

  • Summary 1 Research Sources

Eyewear in India - Company Profiles

Bausch & Lomb Eyecare (India) Pvt Ltd in Eyewear (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Bausch & Lomb Eyecare (India) Pvt Ltd: Key Facts

COMPANY BACKGROUND

COMPETITIVE POSITIONING

  • Summary 3 Bausch & Lomb Eyecare (India) Pvt Ltd: Competitive Position 2012

GKB Hi Tech Lenses Pvt Ltd in Eyewear (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 GKB Hi Tech Lenses Pvt Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 GKB Hi Tech Lenses Pvt Ltd: Competitive Position 2012

Lawrence & Mayo Ltd in Eyewear (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Lawrence & Mayo Pvt Ltd: Key Facts
  • Summary 7 Lawrence & Mayo Pvt Ltd: Operational Indicators

COMPANY BACKGROUND

  • Chart 1 Lawrence & Mayo Pvt Ltd: Lawrence & Mayo in Mapusa, Goa

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 8 Lawrence & Mayo Pvt Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

Contact Lenses in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 12 Retail Sales of Contact Lens Solution: Value and Growth 2008-2013
  • Table 13 Contact Lenses by Type: % Value Analysis 2008-2013
  • Table 14 Sales of Contact Lenses by Category: Volume 2008-2013
  • Table 15 Sales of Contact Lenses by Category: Value 2008-2013
  • Table 16 Sales of Contact Lenses by Category: % Volume Growth 2008-2013
  • Table 17 Sales of Contact Lenses by Category: % Value Growth 2008-2013
  • Table 18 NBO Company Shares of Contact Lenses: % Value 2008-2012
  • Table 19 LBN Brand Shares of Contact Lenses: % Value 2009-2012
  • Table 20 Distribution of Contact Lenses by Format: % Value 2008-2013
  • Table 21 Forecast Sales of Contact Lenses by Category: Volume 2013-2018
  • Table 22 Forecast Sales of Contact Lenses by Category: Value 2013-2018
  • Table 23 Forecast Sales of Contact Lenses by Category: % Volume Growth 2013-2018
  • Table 24 Forecast Sales of Contact Lenses by Category: % Value Growth 2013-2018

Spectacles in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 25 Sales of Spectacles by Category: Volume 2008-2013
  • Table 26 Sales of Spectacles by Category: Value 2008-2013
  • Table 27 Sales of Spectacles by Category: % Volume Growth 2008-2013
  • Table 28 Sales of Spectacles by Category: % Value Growth 2008-2013
  • Table 29 Sales of Spectacle Lenses by Type: % Value Breakdown 2008-2013
  • Table 30 NBO Company Shares of Spectacles: % Value 2008-2012
  • Table 31 LBN Brand Shares of Spectacles: % Value 2009-2012
  • Table 32 Distribution of Spectacles by Format: % Value 2008-2013
  • Table 33 Forecast Sales of Spectacles by Category: Volume 2013-2018
  • Table 34 Forecast Sales of Spectacles by Category: Value 2013-2018
  • Table 35 Forecast Sales of Spectacles by Category: % Volume Growth 2013-2018
  • Table 36 Forecast Sales of Spectacles by Category: % Value Growth 2013-2018

Segmentation

This market research report includes the following:

  • Eyewear
    • Contact Lenses
      • Daily Disposable Lenses
      • Weekly/Monthly Disposable Lenses
      • Traditional Lenses
      • Extended Wear Lenses
    • Spectacles
      • Readymade Reading Glasses
      • Spectacle Frames
      • Spectacle Lenses
      • Sunglasses

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Eye Health Indicators

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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