You are here: HomeSolutionsIndustriesPackaged Food
print my pages

Company Profile

Fonterra Co-operative Group in Packaged Food

Feb 2012

Price: US$525

About this Report

About this Report

Euromonitor International's report on Fonterra Co-operative Group delivers a detailed strategic analysis of the company's business, examining its performance in the Spreads market and the global economy.

Company and market share data provide a detailed look at the financial position of Fonterra Co-operative Group, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Fonterra Co-operative Group This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Fonterra Co-operative Group provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Spreads research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Financial assessment

  • Strategic Evaluation

SWOT: Fonterra Co-operative Group

  • Strategic Evaluation

Strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Danone extends global lead

  • Competitive Positioning

Leaders' share remains unchanged

  • Competitive Positioning

Market Assessment

Dairy provides foundation for packaged food operations

  • Market Assessment

Broad base in Asia Pacific

  • Market Assessment

Dairy Opportunities

Strong position in Australasian cheese

  • Dairy Opportunities

Well-placed for growth in Australasian cheese

  • Dairy Opportunities

Controlling position in domestic milk

  • Dairy Opportunities

Soprole remains outside DPA

  • Dairy Opportunities

Innovation key to growth in Chile

  • Dairy Opportunities

Powder milk strength in emerging markets

  • Dairy Opportunities

Developing local supply in major Asian markets

  • Dairy Opportunities

Oils and Fats Opportunities

Wide-ranging coverage in butter

  • Oils and Fats Opportunities

Competition intensifying in Russia butter

  • Oils and Fats Opportunities

Dominant player in Australasia butter

  • Oils and Fats Opportunities

Ice Cream Opportunities

Domestic focus in ice cream

  • Ice Cream Opportunities

Brand Strategy

Leveraging power trio in emerging markets

  • Brand Strategy

Anchor has a key role in development

  • Brand Strategy

Anlene extending health positioning

  • Brand Strategy

Operations

Wide-ranging manufacturing infrastructure

  • Operations

Recommendations

Combining local supply with international coherence

  • Recommendations

Samples

Please update/install flash.

my pages

Want to find out more about this report?

If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!