Foodservice
The foodservice industry uses Euromonitor International market research for local and global strategy development, target-setting, commercial management, range analysis, training on trends and opportunities, consumer profiling, social trends analysis, and buying and supplier management.
Who we support
- Local and global foodservice companies
- Food, beverage and service suppliers
How we support you
Corporate strategy planning
We illustrate the strategic outlook for foodservice products and channels, helping management set goals for business units, fascia, regions and countries. Our market research assesses market entry opportunities, risks and competition and our uniquely comprehensive measures of the entire foodservice industry facilitates long-term visionary thinking on emerging markets worldwide.
Buying
Procurement teams study the food and drinks to support partnerships with suppliers. Sourcing the right product mix relies on consumer knowledge and also on the working relationship between operator and supplier to meet today’s consumer needs, grow categories and add value for customers.
Competitive strategies
Detailed share analysis and company profiles help you understand peers, anticipate initiatives and track market positions. Our clients can watch both chains and independents in every market segment.
Consumer and category insights
Identify customer behaviour in your outlets. Euromonitor’s Passport database correlates consumption behaviour of consumers and how at-home food and drink trends compare to eating out. Our additional expertise in the retail world lets us track the interplay of innovations between the off-premise and on-premise markets for each product. We also give insights into the macro-economic environment and consumer lifestyles in markets where restaurants operate.
Marketing and commercial
Our maps of foodservice, retail and travel locations guide outlet expansion decisions. Passport also covers strategy issues such as incomes, share of wallet, demographics, households, operating environments, payment trends, work and leisure, flavour and packaging trends.
