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Country Report

Biscuits in France

In 2011, some international brands started to gain share in French biscuits. For example, Oreo and McVitie's brands, both introduced in 2009, gained a more significant presence driven by high promotional activity such as TV advertising and in-store ...

Jan 2012 | US$900| Add to cart | View details

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Statistical Reference Handbook

Statistical Reference Handbook

Statistical Reference Handbook