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Frozen processed food market research

Euromonitor has the world’s most comprehensive research on the frozen processed food category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organisation’s awareness of the frozen processed food market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our frozen processed food market research answer questions such as:

  • What is the market size of frozen processed food?
  • What are the major brands in frozen processed food?
  • As economic prospects improve, are consumers starting to move away from comparatively inexpensive canned food and back to frozen and chilled processed offerings?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • Will retail sales suffer as consumers move back to consumer foodservice and spend less time cooking at home?

results

 

Country Report

Frozen Processed Food in Serbia

Manufacturers know that frozen processed food products became more popular in 2011. This is because the products can be stored for several months and are very convenient as they serve as basic cooking ingredients instead of fresh meat or vegetables. ...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Kenya

Retail volume in 2011 was down nearly 1 percentage point as consumers traded down for cheaper food items such as canned/food which are cheaper. In reaction, retailers and manufacturers significantly slashed prices in order to regain consumers but ...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Switzerland

Frozen processed food in Switzerland is generally considered to be a less healthy meal option than chilled processed food. However, investment in research and development from category leaders (in terms of quality, convenience, packaging and range) ...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Kazakhstan

The accelerating pace of modern life resulted in increased demand for quickly and easily prepared meal solutions in Kazakhstan over the review period. Meanwhile, increasing disposable income levels drove consumers to return to frozen processed food ...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Sweden

The ongoing health trend has resulted in rapidly growing interest for smoothies. This trend is seen in the increasing sales of frozen fruit and berries. This trend is being pushed by a wider product range, as well as increased use of such products ...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Hungary

Thanks to the slowly growing health awareness consumers demand more vegetables, and as there is strong competition with canned/preserved foods which are more expensive, frozen processed food could gain share and volume and value sales are expected to...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Poland

In 2011 volume sales of frozen processed food are expected to grow by 4% with frozen processed vegetables being the main driver of the category. Frozen processed food has not been affected by declining consumer purchasing power as it offers a ...

Dec 2011 | $900| Add to cart | View details

Company Profile

Heinz Co in Packaged Food

Heinz has shifted its focus to the emerging markets, culling its manufacturing network in the mature markets and investing in emerging market players, Foodstar in China, and acquiring the Quero brand in Brazil. In the mature markets, it is focused on...

Dec 2011 | $525| Add to cart | View details

Company Profile

Campbell Soup Co in Packaged Food

The world’s largest soup manufacturer, Campbell Soup Co, is facing up to a year of transition, as it looks to meet significant challenges in core geographic markets and product categories. The profile analyses the company’s shift of strategic ...

Dec 2011 | $525| Add to cart | View details

Country Report

Frozen Processed Food in Azerbaijan

In 2011 many Azerbaijani households, students and single-person households appreciated the long term storage opportunities and quick preparation of frozen processed food, and so were reluctant to give up such products. Being price-sensitive, ...

Dec 2011 | $900| Add to cart | View details

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Books more ›

Reference Book

Who Eats What

Jan 2011

Reference Book

Reference Book

Who Drinks What

Jan 2011