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Country Report

Frozen Processed Food in Russia

| Pages: 58

Price: US$900

About this Report

Executive Summary

TRENDS

  • Consumer demand for frozen processed food was driven by the convenience trend in 2012. Hectic lifestyles and demographic changes formed the basis for the healthy development of the category, which came mainly from urban areas. Quality standards guaranteed by manufacturers helped consumers to shift towards easy-to-cook frozen products. Frozen processed food was dominated by meat offerings. This is why the overall performance of the category was determined by meat price volatility. Increasing commodity prices for meat urged manufacturers to extend multi-compound product ranges or switch to cheaper raw materials such as poultry.

COMPETITIVE LANDSCAPE

  • Kachestvennye Produkty ZAO demonstrated undoubted leadership of the frozen processed food category at the end of the review period with a value share of 8%. The company maintained its very strong position in frozen processed red meat, soups and ready meals. A wide brand and product portfolio enabled the company to operate in different price segments and capture a lot of targeted consumer groups. For example, the Shamahanskie brand was destined mostly for the Islamic population, who prefer lamb products. Kachestvennye Produkty ZAO was followed by Talosto ZAO with a 4% share, and Darya OOO with a 3% share.

PROSPECTS

  • Positive growth of the frozen processed food category is expected to be driven by domestic companies which are likely to exploit the idea of diversification their product portfolios. Health and indulgence will be the main trends after convenience. Manufacturers are predicted to perform well if taking into account changing consumer tastes. Innovations in frozen processed food are expected to be introduced through sub-brands addressing different target groups. Further growth may come from import opportunities due to Russia’s WTO accession.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Frozen Processed Food industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Frozen Processed Food industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Frozen Processed Food in Russia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Frozen Processed Food in Russia?
  • What are the major brands in Russia?
  • As economic prospects improve, are consumers starting to move away from comparatively inexpensive canned food and back to frozen and chilled processed offerings?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • Will retail sales suffer as consumers move back to consumer foodservice and spend less time cooking at home?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Frozen Processed Food in Russia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Summary 1 Other Frozen Processed Food: Product Types
  • Table 1 Sales of Frozen Processed Food by Category: Volume 2007-2012
  • Table 2 Sales of Frozen Processed Food by Category: Value 2007-2012
  • Table 3 Sales of Frozen Processed Food by Category: % Volume Growth 2007-2012
  • Table 4 Sales of Frozen Processed Food by Category: % Value Growth 2007-2012
  • Table 5 Frozen Processed Fish/Seafood by Type: % Value Breakdown 2007-2012
  • Table 6 Frozen Processed Poultry by Type: % Value Breakdown 2007-2012
  • Table 7 Frozen Processed Red Meat by Type: % Value Breakdown 2007-2012
  • Table 8 Frozen Processed Vegetables by Type: % Value Breakdown 2007-2012
  • Table 9 Other Frozen Processed Food by Type: % Value Breakdown 2007-2012
  • Table 10 Frozen Processed Food Company Shares 2008-2012
  • Table 11 Frozen Processed Food Brand Shares 2009-2012
  • Table 12 Sales of Frozen Processed Food by Distribution Format: % Analysis 2007-2012
  • Table 13 Forecast Sales of Frozen Processed Food by Category: Volume 2012-2017
  • Table 14 Forecast Sales of Frozen Processed Food by Category: Value 2012-2017
  • Table 15 Forecast Sales of Frozen Processed Food by Category: % Volume Growth 2012-2017
  • Table 16 Forecast Sales of Frozen Processed Food by Category: % Value Growth 2012-2017

Packaged Food in Russia - Industry Context

EXECUTIVE SUMMARY

The market growth rates slow down due to complex of factors

Changing economic conditions lead to shift in consumers’ behaviour in 2012

Russia joined the World Trade Organisation in 2012

Largest grocery retail chains continue expansion in Russia

Packaged food will not see abundant growth over the forecast period

KEY TRENDS AND DEVELOPMENTS

Russia joined the World Trade Organisation in 2012

Russian consumers get more sophisticated

Key M&As lead to further integration and consolidation of Russian processed food market

Experiments with flavours drive the processed packaged food market

CITY KEY TRENDS AND DEVELOPMENTS

Moscow

St Petersburg

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2007-2012
  • Table 18 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2007-2012
  • Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2007-2012
  • Table 21 Company Shares of Impulse and Indulgence Products 2008-2012
  • Table 22 Brand Shares of Impulse and Indulgence Products 2009-2012
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2012-2017
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2012-2017
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2012-2017
  • Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2012-2017

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

HEADLINES

Trends

Competitive Landscape

Prospects

Category Data

  • Table 27 Sales of Meal Solutions by Category: Volume 2007-2012
  • Table 28 Sales of Meal Solutions by Category: Value 2007-2012
  • Table 29 Sales of Meal Solutions by Category: % Volume Growth 2007-2012
  • Table 30 Sales of Meal Solutions by Category: % Value Growth 2007-2012
  • Table 31 Company Shares of Meal Solutions 2008-2012
  • Table 32 Brand Shares of Meal Solutions 2009-2012
  • Table 33 Forecast Sales of Meal Solutions by Category: Volume 2012-2017
  • Table 34 Forecast Sales of Meal Solutions by Category: Value 2012-2017
  • Table 35 Forecast Sales of Meal Solutions by Category: % Volume Growth 2012-2017
  • Table 36 Forecast Sales of Meal Solutions by Category: % Value Growth 2012-2017

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 37 Sales of Nutrition/Staples by Category: Volume 2007-2012
  • Table 38 Sales of Nutrition/Staples by Category: Value 2007-2012
  • Table 39 Sales of Nutrition/Staples by Category: % Volume Growth 2007-2012
  • Table 40 Sales of Nutrition/Staples by Category: % Value Growth 2007-2012
  • Table 41 Company Shares of Nutrition/Staples 2008-2012
  • Table 42 Brand Shares of Nutrition/Staples 2009-2012
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Volume 2012-2017
  • Table 44 Forecast Sales of Nutrition/Staples by Category: Value 2012-2017
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2012-2017
  • Table 46 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2012-2017

MARKET DATA

  • Table 47 Sales of Packaged Food by Category: Volume 2007-2012
  • Table 48 Sales of Packaged Food by Category: Value 2007-2012
  • Table 49 Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 50 Sales of Packaged Food by Category: % Value Growth 2007-2012
  • Table 51 Sales of Packaged Food by City: Value 2007-2012
  • Table 52 Sales of Packaged Food by City: % Value Growth 2007-2012
  • Table 53 GBO Shares of Packaged Food 2008-2012
  • Table 54 NBO Shares of Packaged Food 2008-2012
  • Table 55 NBO Brand Shares of Packaged Food 2009-2012
  • Table 56 Sales of Packaged Food by Distribution Format: % Analysis 2007-2012
  • Table 57 Sales of Packaged Food by Category and Distribution Format: % Analysis 2012
  • Table 58 Forecast Sales of Packaged Food by Category: Volume 2012-2017
  • Table 59 Forecast Sales of Packaged Food by Category: Value 2012-2017
  • Table 60 Forecast Sales of Packaged Food by Category: % Volume Growth 2012-2017
  • Table 61 Forecast Sales of Packaged Food by Category: % Value Growth 2012-2017

SOURCES

  • Summary 2 Research Sources

Segmentation

This market research report includes the following:

  • Frozen Processed Food
    • Frozen Bakery
    • Frozen Desserts
    • Frozen Meat Substitutes
    • Frozen Noodles
    • Frozen Pizza
    • Frozen Processed Fish/Seafood
    • Frozen Processed Potatoes
      • Non-Oven Frozen Potatoes
      • Oven Baked Potato Chips
      • Other Oven Baked Potato Products
    • Frozen Processed Poultry
    • Frozen Processed Red Meat
    • Frozen Processed Vegetables
    • Frozen Ready Meals
    • Frozen Soup
    • Other Frozen Processed Food

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Distribution
  • Analysis by ethnicity
  • Analysis by type
  • Pricing
  • Products by ingredient
  • Products by ingredient
  • Vegetarian vs non-vegetarian

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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