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Country Report

Consumer Health in Germany

In Germany in 2011, retail value sales of consumer health products saw development stagnate, with mixed performances from various products. While there was growth seen in products such as medicated skin care, this was offset by stagnant performance ...

Jul 2012 | US$2,400| Add to cart | View details

Strategy Briefing

Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets

As global attitudes on youth, middle-age and the elderly have altered, the traditionally-perceived boundaries of age-appropriate lifestyles, behaviours and preferences are blurring, making it more difficult for marketers to stereotype consumers along...

Apr 2011 | US$2,600| Add to cart | View details

Books more ›

Statistical Reference Handbook

Statistical Reference Handbook

Statistical Reference Handbook