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Company Profile

Glaxosmithkline in Beauty and Personal Care

Sep 2011

Price: US$525

About this Report

About this Report

Euromonitor International's report on GlaxoSmithKline Plc delivers a detailed strategic analysis of the company's business, examining its performance in the Skin Care market and the global economy.

Company and market share data provide a detailed look at the financial position of GlaxoSmithKline Plc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of GlaxoSmithKline Plc This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of GlaxoSmithKline Plc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Skin Care research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Financial analysis

  • Strategic Evaluation

Consumer business a rising star

  • Strategic Evaluation

SWOT: GlaxoSmithKline Plc

  • Strategic Evaluation

Strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Major global players in beauty and personal care

  • Competitive Positioning

GSK under-performs global market in 2010

  • Competitive Positioning

Market Assessment

Oral care the key focus in beauty and personal care

  • Market Assessment

Emerging markets boost performance

  • Market Assessment

Geographic and Category Opportunities

Global competitive landscape in oral care

  • Geographic and Category Opportunities

Toothpaste performs in line with global average

  • Geographic and Category Opportunities

Growth potential in both mature and emerging markets

  • Geographic and Category Opportunities

Long-term commitment required for Indian market

  • Geographic and Category Opportunities

Uncontested leadership in denture care

  • Geographic and Category Opportunities

Japan offers growth potential but requires product investment

  • Geographic and Category Opportunities

Toothbrushes potential high at both ends of the world

  • Geographic and Category Opportunities

Latin America the key skin care market

  • Geographic and Category Opportunities

Acne treatments potential

  • Geographic and Category Opportunities

Well-placed in non-core intimate hygiene

  • Geographic and Category Opportunities

Nappy rash treatment strong presence in emerging countries

  • Geographic and Category Opportunities

Brand Strategy

Building brands across categories

  • Brand Strategy

Aquafresh feels the continued impact of consumer price-sensitivity

  • Brand Strategy

Sensodyne huge growth potential due to unique proposition

  • Brand Strategy

Operations

Operational model supports rapid innovation

  • Operations

Recommendations

Focus on integration and diversification

  • Recommendations

Samples

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