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Global Briefing

Global Fast Food: Charting the Course in a Post-Recession World

Mar 2010

Price: US$2,000

About this Report

About this Report

Though far less “recession-immune” than often assumed, the global fast food sector has nonetheless emerged from the downturn in an enviable position, increasingly the focal point for both investment and increasingly innovation in global foodservice. In a new report, Euromonitor International examines the key factors shaping the sector, including the rise of the quality-focussed consumer and the ongoing perils of discounting.


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  •  New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Key Findings

Global Performance

Fast Food Now World’s Number Two Foodservice Category

Burger and Asian Fast Food Account for Nearly Half of Sales

Fast Food Recession-resistant, But Not Immune

Grim Disposable Income Picture a Drag on Growth

A Long-run Trend to Outlast the Recession

Existing Trends Boosted by Global Recession

Category Performance

Strong Performance from Leading Categories

Unit Prices Reveal Distinct Differences Between Categories

Fast Food a Vital Outpost for Chains

2010 Likely a Year of Recovery

Asia, Latin America Fertile Ground for Fast Food Expansion

USA Still Number One in Fast Food, But Challengers Beckon

Strong Regional Differences Remain

Fast Casual Momentum Continues to Build

No Longer a Regional Phenomenon

Semi-captive Locations an Emerging Battleground

Competitive Landscape

Chains Boast a Strong Presence in Most Regions

Three Regions Lead Chained Expansion

Strong Advantages Persist for Chains

Mixed Growth Picture for Largest Chains

International Expansion Remains Nascent

The Growing Power of Retailers

With Fast Food an Increasingly-important Component

Case Studies

Bakery Products Fast Food Sees Broad-based Growth

Brazil Now Central to Bakery Products Fast Food Growth

Leading Bakery Chains Found Far and Wide

Lessons Learnt From Bakery Products Fast Food

Burger and Chicken Fast Food Continue to Lead the Way

A Still-fragmented Field, Led by Two Giants

Key Points About Burger and Chicken Fast Food

Ethnic Cuisine the Next Frontier for Growth

Ethnic Chains Still Sparse on the Ground

Long Runway for Chained Growth

Lessons From Ethnic Cuisine

Several Other Sectors, Markets Bear Watching

Global Prospects

Solid Growth Lies Ahead

The Future of Fast Food Found in Asia

The New Centre of Gravity

A Consolidated Growth Picture Moving Forward

Chained Growth Shows Little Sign of Slowing

While Growth to Centre on Asia, Western Europe

An Endlessly Flexible, Adaptable Sector

Definitions of Report

Definitions (1)

Definitions (2)

Samples

Fast Food - Charting the Course Post-Recession.jpg

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