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Global Briefing

Global Hotels: Lagging but not Lost

Aug 2010

Price: US$2,000

About this Report

About this Report

Following a period of weak demand and a significant drop in sales, globally hotels appears to be in recovery in 2010, as tourism flows started to pick up and occupancy rates showed the first signs of stabilisation. These positive results are only partial, however, and hotel value sales are not expected to regain pre-crisis levels before 2014. This global briefing presents the latest industry view and addresses the strategies and initiatives adopted by hotels post-recession.

What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Objectives and Parameters

Key Findings

Market Background

Global Hotels Underperform Economic Output

Leisure Travel Proves More Resilient

Global and Regional Performance

Hotel Value Sales Take a Plunge in 2009

Asia-Pacific Approaches the Top of Hotel Value Sales

Supply Continues to Grow in 2009

A Highly Fragmented Industry

Internet Penetration High in North America

New Luxury Focus

Budget Hotels Outperform Mid-Priced

Winners and Losers in 2009

Competitive Landscape

Top 10 Global Hotels

Leading Hotels Hit By a Slowdown in Business Demand

Financial Results Rebound in 2010

Regional Hotel Value Shares 2009

Strategies for Success

Wyndham to Enter New Markets with Tryp

The New Suite Novotel by Accor

Ibis “Rocks” to Attract Young Travellers

Accor Demerger is Approved by Shareholders

Pipeline Development in Asia-Pacific

Key Trends and Developments

Greener Hotels

Key Tends and Developments

The Power of Mobile Technologies

Hotels Invest in Mobile Applications

The Social Media Phenomenon

Race for Loyal Guests

Loyalty Programmes at a Glance

Continuous Shift to Healthier Lifestyles

Global Prospects

Global Sales Remain Below Pre-Crisis Values

Internet Sales on the Rise

Asia-Pacific to Surpass North America in Value by 2014

Middle East and Africa to See Strong Future Demand

Trading Down and Discounting Continue in Western Europe

Russia to Lag Behind in Eastern Europe

Middle East and Africa Capitalises on Strong Tourism Flows

Dynamic Infrastructure Development for Latin America

North America Continues to Battles Oversupply

Asia-Pacific Develops at Maximum Speed

Australasia Signals a Strong Recovery

China Leads Value Sales Growth

Report Definitions

Travel Accommodation

Hotel Price Platforms

Hotel Parameters

Samples

Global Hotels - Lagging but not Lost.jpg

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