About this Report
Packaging innovation and development in 2011 saw the use of pack sizing as a strategy to achieve maximum consumer reach, through the launch of economy big-value pack sizes and of small pack sizes to reach varying affordability thresholds across world regions. Pack launches that provide added-value functionality and handling appeal is another area of ongoing development. The use of packaging for increased shelf presence remains ever-present, whilst sustainable solutions also gain in traction.
What this report includes:
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report:
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
