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Global Briefing

Global Travel and Tourism: City Briefing – São Paulo

Sep 2009

Price: US$2,000

About this Report

About this Report

Often related to a place where Brazil meets the world and the world meets Brazil, the city of São Paulo has it all. Whether travelling for business or leisure purposes, the city lures tourists with its countless events, architecture, exciting nightlife, shopping alternatives and much more. In this city briefing, Euromonitor International takes an inside look at different tourism sectors and strategies in place that make São Paulo such an attractive tourism destination in Brazil.

What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Executive Summary

Key Findings

The São Paulo Brand and Strategic Positioning

Brand Attributes

The S ão Paulo Brand and Strategic Positioning

Strategic Position

Key Facts and SWOT Analysis

Key Facts: S ão Paulo

Key Facts: Location

SWOT: São Paulo

Case Study: São Paulo as a Leisure Destination

Challenges of the Economic Crisis

Inbound Tourism

Inbound Arrivals by Source Country

Inbound Arrivals for Business/Leisure Purposes

Inbound Tourist Profiles

Incoming Tourist Receipts

Inbound Arrivals by Mode of Transport

MICE Arrivals

MICE Segments

Opportunities and Future Outlook

Domestic Tourism

Domestic Tourism Trends

Domestic Tourist Profiles

Opportunities and Future Outlook

Outbound Tourism

S ão Paulo Demographics

Households by Type

Income Levels

Unemployment Rate in S ão Paulo

Popular Outbound Destinations

Opportunities and Future Outlook

Travel Accommodation

Number of Outlets: Hotels

Mid-market Hotels

Hotel Performance

Competitive Landscape

Competitive Landscape: Hotel Penetration

Case Study: 155 Hotel - New Low Price Concept in São Paulo

Opportunities and Future Outlook

Transportation

Getting to São Paulo

Infrastructure Developments

Airport Issues

Air Transportation: Domestic

Air Transportation: International

Competitive Landscape

Case Study: GOL Linhas Aéreas Inteligentes SA

Case Study: GOL - Competitors

Case Study: GOL - Opportunities

Opportunities and Future Outlook

Tourist Attractions and Activities

Popular Tourist Attractions

Eating Out

Shopping

Arts and Culture

Sports Events

Calendar of Main Sporting, Cultural and Business Events

Case Study: GLBT Parade

2014 World Cup

Opportunities and Future Outlook

Samples

Global TT - City Briefing – São Paulo.jpg

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