About this Report
The travel and tourism industry is usually quick to feel the impact of economic downturns. Leveraging previous research on past crises, this report identifies key lessons for future survival. Trading down quickly becomes the norm during downturns, with consumers seeking discounts and free perks. Low-cost, budget and mid-priced products thus become essential for growth. National tourism boards meanwhile need to maintain investment in marketing and infrastructure to maintain their potential.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
Delivery format
PDF/PPT
Downloadable from MyPages
