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 Market Research for Greece

Euromonitor publishes reports on industries, consumers and demographics in Greece.

  • Industry specific reports offer insight into market size and market share in Greece; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Greece report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Greece in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Greece statistics page.

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Total: (175)



Country Report

Sleep Aids in Greece

In 2015 the announcement and the outcome of the presidential elections resulted on the one hand in greater optimism, yet also to widespread uncertainty. The announcement of the referendum was welcomed by most Greeks, but it was also accompanied by a ...

Nov 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Adult Mouth Care in Greece

Adult mouth care is a category which comprises various different types of products, such as mouth antiseptics, including the Hexalen and Betadine brands, and dental care products, including Plak Out. The consumers of adult mouth care products which ...

Nov 2015 | US$990 | Pages: 24 | Add to cart | View details

Country Report

Analgesics in Greece

Analgesics benefited from the self-medication trend, with crisis-ridden consumers tending to avoid costly visits to the doctor, and instead using analgesics when the first symptoms of illness appear. Seasonality in terms of weather conditions and the...

Nov 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Greece

The weather conditions gave a boost to sales of cough, cold and allergy (hay fever) remedies in 2015. With the winter being worse than the average, cases of colds and flu were also more common, and with the trend towards self-medication being on the ...

Nov 2015 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Dermatologicals in Greece

The growing trend towards self-medication contributed to growth for dermatologicals in Greece in 2015.Despite the widespread uncertainty in the country, which resulted in a general decline in spending dermatologicals saw an increase in sales. Greeks ...

Nov 2015 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Digestive Remedies in Greece

As a result of changes in the political landscape, uncertainty has been widespread in the country, and resulted in consumers holding back on spending. Although digestive remedies witnessed a positive performance in 2015, benefiting from the trend ...

Nov 2015 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Eye Care in Greece

The increasing penetration of more expensive products with new technology, at the expense of variants with older technology, which are witnessing a decline in sales, is driving eye care to see a positive performance. Within the context of the ...

Nov 2015 | US$990 | Pages: 24 | Add to cart | View details

Country Report

Herbal/Traditional Products in Greece

Despite shrinking disposable incomes due to the economic recession, demand for herbal/traditional products increased during 2015. This particular category was driven by the health and wellness trend, which was evident across a wide range of products,...

Nov 2015 | US$990 | Pages: 30 | Add to cart | View details

Country Report

NRT Smoking Cessation Aids in Greece

The number of smokers in Greece saw a minor decline during 2015. However, Greece is still at the top in terms of cigarette smoking in Europe. Based on data from the Greek Cardiological Company that were published on the Global Day against smoking, ...

Nov 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Consumer Health in Greece

2015 was a year characterised by major political, financial and social instability in Greece. Despite this uncertainty, consumer health demonstrated an increase in sales in the context of a trend favouring self-medication. Furthermore, cuts in the ...

Nov 2015 | US$2,650 | Pages: 100 | Add to cart | View details

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