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Country Report

Wipes in Greece

Personal wipes outperformed home care wipes in 2012. The recession affected both as neither have commodity status in Greek households, yet household care wipes were the ones most deeply impacted as they failed gain a strong consumer base. Within ...

Mar 2013 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Away-From-Home Tissue and Hygiene in Greece

The rise in tourism during 2012 contributed to minimising the losses that AFH sales would have witnessed had not so many foreign tourists visited Greece. Although the tourist season started much later as a result of the presidential elections in June...

Mar 2013 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Cotton Wool/Buds/Pads in Greece

Although cotton wool/buds/pads are considered basic and essential products for all households, the recession took its toll on sales. The impact of the recession hit value sales hardest due to the migration to private label and economy brands, but ...

Mar 2013 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Incontinence in Greece

While the Greek population is ageing, giving incontinence products good growth potential, the economic crisis impacted sales. Substantial cuts in pensions as part of the new austerity measures employed to save the country from bankruptcy left the ...

Mar 2013 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Nappies/Diapers/Pants in Greece

In the context of the severe economic climate, most young couples are postponing starting a family, while parents with one child are reluctant to have another one. Although families in Greece traditionally have more than one child, economic factors ...

Mar 2013 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Tissue and Hygiene in Greece

With tissue and hygiene having a commodity status for most households, in most categories volume sales were only slightly affected by the recession, which continued to take its toll on the Greek market. Value sales, on the other hand, displayed a ...

Mar 2013 | US$2,400 | Pages: 62 | Add to cart | View details

Country Report

Retail Tissue in Greece

With disposable incomes increasingly squeezed by the economic crisis and rising unemployment, consumer behaviour changed considerably. This affected consumption patterns of tissue products with consumers starting to buy only what is absolutely ...

Mar 2013 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Sanitary Protection in Greece

The recession left consumers with less money to spend, yet brand loyalty remains strong in sanitary protection. Most women continued to opt for the brand they trust the most, and migration to private label was negligible even when it came to the ...

Mar 2013 | US$900 | Pages: 28 | Add to cart | View details

Future Demographic

Greece in 2030: The Future Demographic

Greece’s population will grow very slightly in the next twenty years. The country will experience natural depopulation as the number of deaths exceeds births. This will be offset by positive net migration, leading to a small rise overall. The Greek ...

Jun 2012 | View details
Price: US$900 | Sale: US$725 | Pages: 19 | Add to cart |

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Statistical Reference Handbook

Statistical Reference Handbook

Statistical Reference Handbook