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 Market Research for Greece

Euromonitor publishes reports on industries, consumers and demographics in Greece.

  • Industry specific reports offer insight into market size and market share in Greece; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Greece report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Greece in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Greece statistics page.

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Country Report

Dog Food in Greece

As a result of dog ownership declining and with the recession resulting in disposable incomes shrinking, spending on dog food is set to fall further in 2014. The decline will be marginal in volume terms but value sales will continue to fall at a ...

Nov 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Other Pet Food in Greece

Other pet food is set to post a decline in both current value and volume terms in 2014. The declines will be slightly more modest in comparison to 2013, but other pet food seems to be a category badly hit by the recession.

Nov 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Pet Products in Greece

In 2014, value sales of pet care products are expected to decline further. The decline, however, is set to be slower in comparison to 2013. This is because the category already contracted considerably over the review period.

Nov 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Cat Food in Greece

Cat food is set to register negative growth in 2014 in both volume and current value terms. The economic downturn is largely responsible for Greeks reducing their spending on their cats. The effect will be more significant on premium cat food as ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Pet Care in Greece

The Greek pet care market is set to register a negative performance for the fourth consecutive year in 2014 as the recession hinders spending on all non-essential items. With disposable incomes having declined considerably and consumer confidence at ...

Nov 2014 | US$1,900 | Pages: 50 | Add to cart | View details

Country Report

Spreads in Greece

In line with the economic downturn, a number of trends had a positive impact on spreads in Greece. More Greeks began to have breakfast at home in order to save money from snacking on the go and spreads provided a quick and tasty meal solution. ...

Nov 2014 | US$900 | Pages: 58 | Add to cart | View details

Country Report

Baked Goods in Greece

Growth in baked goods was limited due to maturity as consumption was already very high in Greece in 2014. A new trend that emerged in 2013 and gathered pace in 2014 was that of foodservice outlets serving sandwiches, freshly baked pastries and ...

Nov 2014 | US$900 | Pages: 59 | Add to cart | View details

Country Report

Biscuits in Greece

Biscuits is one of the snacks categories that managed to maintain sales despite the economic downturn in 2014, with volume sales of biscuits witnessing marginal growth. Value sales, on the other hand, recorded negative growth, partly due to ...

Nov 2014 | US$900 | Pages: 57 | Add to cart | View details

Country Report

Breakfast Cereals in Greece

As Greek consumers began to have breakfast at home in order to save money, breakfast cereals registered only a marginal decline in volume terms, whilst value sales continued to decline at a rapid pace. Consumers migrated to cheaper and more basic ...

Nov 2014 | US$900 | Pages: 57 | Add to cart | View details

Country Report

Ice Cream in Greece

Tourism boosted ice cream sales in 2013, yet, despite arrivals of foreign tourists recording impressive growth in the summer of 2013 and the tourist season being prolonged considerably, ice cream in total registered a large decline in sales, as ...

Nov 2014 | US$900 | Pages: 60 | Add to cart | View details

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