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Market Research on Greece

Euromonitor International publishes the worlds' most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Greece.

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Euromonitor Greece reports also cover: retailing, consumer food service, ingredients, institutional channels, luxury goods, personal care, health and wellness products, nutrition, tobacco and consumer electronics.

In addition we can provide in-depth data and statistics on: consumer lifestyles, income and expenditure, population, cities, households, the digital consumer, economy, finance and trade.

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Country Report

Away-From-Home Tissue and Hygiene in Greece

The political and economic instability seen in 2015 in Greece took its toll on AFH tissue and hygiene, affecting business budgets, spending on the public sector, growth of in-bound tourism and the frequency of visits of Greek consumers to horeca ...

Mar 2016 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Incontinence in Greece

Regardless of the instability impacting Greece’s political and economic landscape, incontinence registered positive growth in 2015. This is largely due to the ageing population in Greece but also to the low penetration rates that incontinence ...

Mar 2016 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Nappies/Diapers/Pants in Greece

One of the most significant obstacles to growth for nappies/diapers/pants is that birth rates are steadily declining year on year; this is squeezing the room for growth available to manufacturers, given that the consumer base of nappies/diapers/pants...

Mar 2016 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Tissue and Hygiene in Greece

With retail prices increasing in many subcategories in 2015, tissue and hygiene products value sales witnessed a marginal increase. Given that promotional activities are increasing in intensity and frequency, having a damaging effect on value sales, ...

Mar 2016 | US$2,650 | Pages: 55 | Add to cart | View details

Country Report

Retail Tissue in Greece

Retail tissue sales have been affected by political and economic instability in Greece. Given that most products have a commodity status for most households, strong sales increases were seen in July 2015 as most households rushed to stock up on ...

Mar 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Sanitary Protection in Greece

Per capita consumption of sanitary protection in Greece stood at 232 units per woman for 2015. There is still room for volume growth in sanitary protection in Greece where consumption is below the Western European average. However, an obstacle to ...

Mar 2016 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Wipes in Greece

Personal wipes outperformed home care wipes and floor cleaning systems in 2015. In fact, home care wipes and floor cleaning systems is a “dying” category in Greece, with sales steadily declining year on year. It lags behind in terms of investment ...

Mar 2016 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Concentrates in Greece

Concentrates is a soft drinks category with very limited growth potential in Greece and in 2015 this was confirmed by the fact that the category continued to generate negative growth despite some investment by Elais Unilever Hellas during the review ...

Feb 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Energy Drinks in Greece

Despite the widespread economic uncertainty in the country resulting in many Greeks reducing spending on everything non-essential, energy drinks continued to generate positive growth in 2015, making it among the best performing soft drinks categories...

Feb 2016 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Carbonates in Greece

Political and economic developments in Greece took their toll on sales of carbonates in 2015. While 2014 saw carbonates starting to make a slow recovery as rising sales were registered through supermarkets, the trends changed for the worse in 2015 as...

Feb 2016 | US$990 | Pages: 34 | Add to cart | View details
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