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 Market Research for Greece

Euromonitor publishes reports on industries, consumers and demographics in Germany.

  • Industry specific reports offer insight into market size and market share in Germany; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Germany report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Germany in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Greece statistics page.

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Country Report

Televisions and Projectors in Greece

Televisions in Greece were particularly affected by the economic situation. In this difficult environment for the Greek economy and after the new draconian measures that were taken in 2011, Greeks became more conservative regarding expenditure on ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Video Players in Greece

The decline in sales of video players that started in 2009 continued in 2011. With the exception of BD players, video players are becoming increasingly old fashioned and obsolete, with sales declining steeply since 2009. The almost total absence of ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Computers and Peripherals in Greece

The difficult economic environment represented the main obstacle for the category in 2011. Lower disposable incomes and insecurity overwhelmed new product launches. The greatest problem was youth unemployment, which reached 50% of the 18-24 age ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Home Audio and Cinema in Greece

With a 26% decline in current value sales, 2011 was a dramatic year for home audio and cinema category in Greece. Home audio and cinema products performed worse than in 2010 as cuts to consumers’ disposable incomes did not allow high levels of ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Imaging Devices in Greece

The new austerity measures applied in 2011 reduced consumers’ disposable incomes, and this had a direct impact on demand for consumer electronics. Greek consumers preferred not to update their old cameras and continued to use their old devices, as ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

In-Car Entertainment in Greece

In-car entertainment suffered from the decline of consumers’ disposable incomes, while at the same time the car market experienced a significant fall in value terms of 60% over 2010-2011. The economic recession forced consumers to abandon any ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Mobile Phones in Greece

Despite the unstable financial, political and social climate, this category saw a considerable increase in retail value sales in 2011. New launches, especially from Samsung Electronics, along with the rapid expansion of Apple’s iPhone, led to a ...

Jan 2013 | US$900| Add to cart | View details ›

Statistical Reference Handbook

European Marketing Data and Statistics 2013

European Marketing Data and Statistics 2013 is Euromonitor’s best-selling title. Now in its 48th edition the book presents comparable demographic, economic and marketing statistics for 45 European countries.

Nov 2012 | US$475| View details ›

Country Report

Other Pet Food in Greece

With the Greek economy expected to perform even worse over 2012, sales of other pet food are expected to decline further this year. Pet owners will be forced to trade down to cheaper brands while the market is expected to become more fragmented in ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Pet Care in Greece

Following consecutive years of positive volume growth, the Greek market of pet food and pet care products began to stagnate in volume terms in 2011. Negative growth in the pet population and the fact that pet owners are starting to replace, to some ...

Nov 2012 | US$1,900| Add to cart | View details ›
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