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Country Report

Ecuador Flag Grocery Retailers in Ecuador

| Pages: 37

Price: US$990

About this Report

Executive Summary

TRENDS

  • With the goal of mitigating the external economic impact on Ecuador, the government decided to apply in March of 2015 a surcharge customs duty fee of between 5% and 45% which is going to be applied to products such as fruits, meats, dairy products and construction finishings amongst others that are part of the 32% share of imported products. During the first trimester of the regulation’s validity, the imports were reduced by US$360 million, which implies a reduction of 19% in contrast with the same period in 2014.

COMPETITIVE LANDSCAPE

  • Corporación Favorita CA held the leadership in the category with 25% current value share in 2015. Historically the company has led grocery retail due to its constant innovation in channels and processes. Currently it has more than 18 different retail formats, the most important being Supermaxi, Megamaxi, Aki, Gran Aki and Super Aki. It is important to emphasise that it also has vertical diversification companies specialised in slaughter of chickens and bovine cattle; on the other hand it is the owner of malls such as El Jardin, Multiplaza and Citymall, amongst others.

PROSPECTS

  • Modern grocery retailers will keep a positive tendency in front of traditional grocery retailers. It is expected that the negative effects of the import regulations will affect in a more aggressive way the traditional channel due to its lack of economies of scale.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Grocery Retailers industry in Ecuador with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Grocery Retailers industry in Ecuador, our research will save you time and money while empowering you to make informed, profitable decisions.

The Grocery Retailers in Ecuador market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How is grocery retailing performing in Ecuador?
  • Are consumers switching towards more convenient grocery channels?
  • Are independent and family run grocery stores coming under pressure in Ecuador?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Grocery Retailers in Ecuador - Category Analysis

HEADLINES

TRENDS

TRADITIONAL VS MODERN

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL FORMATS

  • Chart 1 Modern Grocery Retailers: Fernández, Supermarket in Guayaquil
  • Chart 2 Modern Grocery Retailers: Hiper Market, Hypermarket in Guayaquil
  • Chart 3 Traditional Grocery Retailers: La Española, Food/Drink/Tobacco Specialist in Guayaquil

CHANNEL DATA

  • Table 1 Grocery Retailers: Value Sales, Outlets and Selling Space 2010-2015
  • Table 2 Sales in Grocery Retailers by Channel: Value 2010-2015
  • Table 3 Grocery Retailers Outlets by Channel: Units 2010-2015
  • Table 4 Sales in Grocery Retailers by Channel: % Value Growth 2010-2015
  • Table 5 Grocery Retailers Outlets by Channel: % Unit Growth 2010-2015
  • Table 6 Grocery Retailers GBO Company Shares: % Value 2011-2015
  • Table 7 Grocery Retailers GBN Brand Shares: % Value 2012-2015
  • Table 8 Grocery Retailers LBN Brand Shares: Outlets 2012-2015
  • Table 9 Grocery Retailers LBN Brand Shares: Selling Space 2012-2015
  • Table 10 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2015-2020
  • Table 11 Forecast Sales in Grocery Retailers by Channel: Value 2015-2020
  • Table 12 Forecast Grocery Retailers Outlets by Channel: Units 2015-2020
  • Table 13 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
  • Table 14 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020

Grocery Retailers in Ecuador - Company Profiles

Corporación el Rosado SA in Retailing (Ecuador)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Corporación el Rosado SA: Key Facts
  • Summary 2 Corporación el Rosado SA: Operational Indicators 2013-2015

INTERNET STRATEGY

COMPANY BACKGROUND

  • Chart 4 Corporación El Rosado SA: Mi Comisariato, Supermarket in Guayaquil

PRIVATE LABEL

  • Summary 3 Corporación el Rosado SA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 4 Corporación el Rosado SA: Competitive Position 2015

Corporación Favorita CA in Retailing (Ecuador)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Corporación Favorita CA: Key Facts
  • Summary 6 Corporación Favorita CA: Operational Indicators 2013-2015

INTERNET STRATEGY

COMPANY BACKGROUND

  • Chart 5 Corporación Favorita CA: Megamaxi, Hypermarket in Guayaquil

PRIVATE LABEL

  • Summary 7 Corporación Favorita CA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 8 Corporación Favorita CA: Competitive Position 2015

Tiendas Industriales Asociadas TIA SA in Retailing (Ecuador)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Tiendas Industriales Asociadas Tía SA: Key Facts
  • Summary 10 Tiendas Industriales Asociadas Tía SA: Operational Indicators 2013-2015

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 11 Tiendas Industriales Asociadas Tía SA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 12 Tiendas Industriales Asociadas Tía SA: Competitive Position 2015

Retailing in Ecuador - Industry Context

EXECUTIVE SUMMARY

The performance of Ecuadorian retailing decreases

Ecuadorian consumers resist local internet retailing

Local companies lead sales

Supermarkets keeps gaining terrain against independent small grocers

Slow growth expected

KEY TRENDS AND DEVELOPMENTS

Ecuadorian economy keeps growth but reduces speed

Government imposes customs duties on imports

Government seeking to reduce obesity rates

Market power control law

OPERATING ENVIRONMENT

Informal retailing

Opening hours

  • Summary 13 Standard Opening Hours by Channel Type 2015

Physical retail landscape

Seasonality

Payments and delivery

MARKET DATA

  • Table 15 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
  • Table 16 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
  • Table 17 Sales in Store-Based Retailing by Channel: Value 2010-2015
  • Table 18 Store-Based Retailing Outlets by Channel: Units 2010-2015
  • Table 19 Sales in Store-Based Retailing by Channel: % Value Growth 2010-2015
  • Table 20 Store-Based Retailing Outlets by Channel: % Unit Growth 2010-2015
  • Table 21 Retailing GBO Company Shares: % Value 2011-2015
  • Table 22 Retailing GBN Brand Shares: % Value 2012-2015
  • Table 23 Store-based Retailing GBO Company Shares: % Value 2011-2015
  • Table 24 Store-based Retailing GBN Brand Shares: % Value 2012-2015
  • Table 25 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
  • Table 26 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
  • Table 27 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
  • Table 28 Forecast Sales in Store-Based Retailing by Channel: Value 2015-2020
  • Table 29 Forecast Store-Based Retailing Outlets by Channel: Units 2015-2020
  • Table 30 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2015-2020
  • Table 31 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020

DEFINITIONS

Store-based retailing

Non-store retailing

SOURCES

  • Summary 14 Research Sources

Segmentation

This market research report includes the following:

  • Grocery Retailers
    • Modern Grocery Retailers
      • Convenience Stores
      • Discounters
      • Forecourt Retailers
        • Chained Forecourts
        • Independent Forecourts
      • Hypermarkets
      • Supermarkets
    • Traditional Grocery Retailers
      • Food/Drink/Tobacco Specialists
      • Independent Small Grocers
      • Other Grocery Retailers

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Grocery vs Non-grocery

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Sites/outlets
  • Sites/outlets % growth
  • Sites/outlets per capita
  • Selling space
  • Selling space % growth
  • Selling space per capita
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

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