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Country Report

Grocery Retailers in Italy

| Pages: 80

Price: US$900

About this Report

Executive Summary

TRENDS

  • The grocery retail environment faced a tough period in 2012, due to the decreasing spending capacity of Italian consumers. Despite this, sales increased, as companies have worked hard to drive traffic to the stores despite the difficulties faced by consumers. Retailers have been focusing on promotional sales, which accounted for up to 70% of the total sales volume. While traffic to the stores was maintained by doing so, the same cannot be said of margins, which faced significant erosion.

COMPETITIVE LANDSCAPE

  • The leading brands in the grocery category continue to be Conad and Coop, followed by Esselunga and Auchan. In terms of number of outlets, the market is led by Crai and Conad, thanks to their strong presence in convenience stores, namely Margherita (CONAD) and Negozi Simpatia (CRAI), which follow Crai and Conad supermarkets in the ranking. In terms of selling space, Conad again leads the list.

PROSPECTS

  • It seems that the change that is happening in the grocery retail industry in Italy is going to generate a new normal in the retailing scenario. The number of independent retailers is set to continue decreasing in the years to come, in favour of modern retailers. However, Italian independent retailers could find a way to rejuvenate thanks to online commerce, which requires significant lower investment in the start-up phase. In a likely future scenario, there will be growth in independent retailers selling niche food products over the internet, that will be successful thanks to the rapid delivery and high quality of the products they sell. Modern retailers will dominate the offline market, and they will not be able to operate at full capacity over the internet channel for some years, due to the logistics and supply chain requirements involved in the large-scale food business.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Grocery Retailers industry in Italy with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Grocery Retailers industry in Italy, our research will save you time and money while empowering you to make informed, profitable decisions.

The Grocery Retailers in Italy market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How is grocery retailing performing in Italy?
  • Are consumers switching towards more convenient grocery channels?
  • Are independent and family run grocery stores coming under pressure in Italy?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Grocery Retailers in Italy - Category Analysis

HEADLINES

TRENDS

TRADITIONAL VERSUS MODERN

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL FORMATS

  • Chart 1 Modern Grocery Retailers: Pam Superstore in Barberino Val d’Elsa, Florence (Supermarket)
  • Chart 2 Modern Grocery Retailers: Pam Superstore in Barberino Val d’Elsa, Florence
  • Chart 3 Modern Grocery Retailers: Pam Superstore in Barberino Val d’Elsa, Florence
  • Chart 4 Modern Grocery Retailers: Panorama in Florence (Hypermarket)
  • Chart 5 Modern Grocery Retailers: Simpatia Crai in Castellina in Chianti, Siena (Small Grocery Retailer)

CHANNEL DATA

  • Table 1 Sales in Grocery Retailers by Channel: Value 2007-2012
  • Table 2 Grocery Retailers Outlets by Channel: Units 2007-2012
  • Table 3 Sales in Grocery Retailers by Channel: % Value Growth 2007-2012
  • Table 4 Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
  • Table 5 Grocery Retailers Company Shares: % Value 2008-2012
  • Table 6 Grocery Retailers Brand Shares: % Value 2009-2012
  • Table 7 Grocery Retailers Brand Shares: Outlets 2009-2012
  • Table 8 Grocery Retailers Brand Shares: Selling Space 2009-2012
  • Table 9 Forecast Sales in Grocery Retailers by Channel: Value 2012-2017
  • Table 10 Forecast Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 11 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 12 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017

Grocery Retailers in Italy - Company Profiles

Bennet SpA in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Bennet SpA: Key Facts
  • Summary 2 Bennet: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 3 Bennet SpA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 4 Bennet SpA: Competitive Position 2012

Carrefour Italia Commerciale Srl in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Carrefour Italia Commerciale Srl: Key Facts
  • Summary 6 Carrefour Italia Commerciale Srl: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 7 Carrefour Italia Commerciale Srl: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 8 Carrefour Italia Commerciale Srl: Competitive Position 2012

CONAD - Consorzio Nazionale Dettaglianti Scrl in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 CONAD - Consorzio Nazionale Dettaglianti Scrl: Key Facts
  • Summary 10 CONAD - Consorzio Nazionale Dettaglianti Scrl: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 11 CONAD - Consorzio Nazionale Dettaglianti Scrl: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 12 CONAD - Consorzio Nazionale Dettaglianti Scrl: Competitive Position 2012

Coop Italia scarl in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 13 Coop Italia scarl: Key Facts
  • Summary 14 Coop Italia scarl: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 15 Coop Italia scarl: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 16 Coop Italia scarl: Competitive Position 2012

CRAI scarl in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 17 CRAI: Key Facts
  • Summary 18 CRAI scarl: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 19 CRAI scarl: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 20 CRAI scarl: Competitive Position 2012

Despar Italia SpA in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 21 Despar Italia: Key Facts
  • Summary 22 Despar Italia: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 23 Despar Italia: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 24 Despar Italia: Competitive Position 2012

Esselunga SpA - Supermercati Italiani in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 25 Esselunga SpA: Key Facts
  • Summary 26 Esselunga spa: Operational Indicators

INTERNET STRATEGY

  • Summary 27 Esselunga SpA: Share of Sales Generated by Internet Retailing

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 28 Esselunga SpA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 29 Esselunga SpA: Competitive Position 2012

Finiper SpA in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 30 Finiper SpA: Key Facts
  • Summary 31 Finiper SpA: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 32 Finiper SpA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 33 Finiper SpA: Competitive Position 2012

Interdis S Cons SpA in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 34 Interdis S Cons SpA: Key Facts
  • Summary 35 Interdis S Cons SpA: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 36 Interdis S Cons SpA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 37 Interdis S Cons SpA: Competitive Position 2012

Pam SpA, Gruppo in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 38 Gruppo Pam SpA: Key Facts
  • Summary 39 Gruppo Pam SpA: Operational Indicators

INTERNET STRATEGY

  • Chart 6 Pam Panorama in Florence
  • Chart 7 Pam Panorama in Florence

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 40 Gruppo Pam SpA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 41 Gruppo Pam SpA: Competitive Position 2012

Rewe Italia in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 42 Rewe Italia: Key Facts
  • Summary 43 Rewe Italia: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 44 Rewe Italia: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 45 Rewe Italia: Competitive Position 2012

Selex Gruppo Commerciale Srl in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 46 Selex Gruppo Commerciale Srl: Key Facts
  • Summary 47 Selex Gruppo Commerciale Srl: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 48 Selex Gruppo Commerciale Srl: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 49 Selex Gruppo Commerciale Srl: Competitive Position 2012

Sigma Italiana SpA (Società Italiana Gruppi Mercantili Associati) in Retailing (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 50 Sigma Italiana SpA: Key Facts
  • Summary 51 Sigma Italiana SpA: Operational Indicators

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

  • Summary 52 Sigma Italiana SpA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 53 Sigma Italiana SpA: Competitive Position 2012

Retailing in Italy - Industry Context

EXECUTIVE SUMMARY

Italian market affected by economic difficulties

“Save Italy” decree and what it means for the retail world

Italy increasingly going online

Private label products as a way to get best value for money

A vibrant affiliation world ensures competitiveness of privately owned stores

Managing multichannel retail opportunities

KEY TRENDS AND DEVELOPMENTS

Economic conditions

Internet retailing

Government regulation

Private label

Media products in Italy, will store experience balance online growth?

Real estate or non-real estate?

MARKET INDICATORS

  • Table 13 Employment in Retailing 2007-2012

MARKET DATA

  • Table 14 Sales in Retailing by Channel: Value 2007-2012
  • Table 15 Sales in Retailing by Channel: % Value Growth 2007-2012
  • Table 16 Sales in Store-Based Retailing by Channel: Value 2007-2012
  • Table 17 Store-Based Retailing Outlets by Channel: Units 2007-2012
  • Table 18 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
  • Table 19 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
  • Table 20 Sales in Non-store Retailing by Channel: Value 2007-2012
  • Table 21 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
  • Table 22 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
  • Table 23 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
  • Table 24 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
  • Table 25 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
  • Table 26 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
  • Table 27 Retailing Company Shares: % Value 2008-2012
  • Table 28 Retailing Brand Shares: % Value 2009-2012
  • Table 29 Store-Based Retailing Company Shares: % Value 2008-2012
  • Table 30 Store-Based Retailing Brand Shares: % Value 2009-2012
  • Table 31 Store-Based Retailing Brand Shares: Outlets 2009-2012
  • Table 32 Non-store Retailing Company Shares: % Value 2008-2012
  • Table 33 Non-store Retailing Brand Shares: % Value 2009-2012
  • Table 34 Non-Grocery Retailers Company Shares: % Value 2008-2012
  • Table 35 Non-Grocery Retailers Brand Shares: % Value 2009-2012
  • Table 36 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
  • Table 37 Forecast Sales in Retailing by Channel: Value 2012-2017
  • Table 38 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
  • Table 39 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
  • Table 40 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
  • Table 41 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
  • Table 42 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
  • Table 43 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
  • Table 44 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
  • Table 45 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
  • Table 46 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 47 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 48 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017

APPENDIX

Operating environment

Cash and carry

DEFINITIONS

SOURCES

  • Summary 54 Research Sources

Segmentation

This market research report includes the following:

  • Grocery Retailers
    • Modern Grocery Retailers
      • Convenience Stores
      • Discounters
      • Forecourt Retailers
        • Chained Forecourt Retailers
        • Independent Forecourt Retailers
      • Hypermarkets
      • Supermarkets
    • Traditional Grocery Retailers
      • Food/Drink/Tobacco Specialists
      • Independent Small Grocers
      • Other Grocery Retailers

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Grocery vs non-grocery

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Sites/outlets
  • Sites/outlets % growth
  • Sites/outlets per capita
  • Selling space
  • Selling space % growth
  • Selling space per capita
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

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