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Company Profile

Grupo Bimbo SAB de CV in Packaged Food

Feb 2012

Price: US$525

About this Report

About this Report

Euromonitor International's report on Grupo Bimbo SAB de CV delivers a detailed strategic analysis of the company's business, examining its performance in the Spreads market and the global economy.

Company and market share data provide a detailed look at the financial position of Grupo Bimbo SAB de CV, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Grupo Bimbo SAB de CV This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Grupo Bimbo SAB de CV provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Spreads research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Financial assessment

  • Strategic Evaluation

Strong Latin American growth

  • Strategic Evaluation

SWOT: Grupo Bimbo SAB de CV

  • Strategic Evaluation

Strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Kraft Foods takes the lead

  • Competitive Positioning

Bimbo drives leaders' share increase

  • Competitive Positioning

Market Assessment

Bakery dominates packaged food operations

  • Market Assessment

Expanding beyond Latin America

  • Market Assessment

Bakery Opportunities

Domestic strength

  • Bakery Opportunities

Strengthening position in US bread

  • Bakery Opportunities

Expanding in Brazil

  • Bakery Opportunities

Significant growth potential in China

  • Bakery Opportunities

New dimension to geographic expansion

  • Bakery Opportunities

Snack-based Opportunities

Confectionery acquisition has eye on the US

  • Snack-based Opportunities

Adapting sweet and savoury snacks offer

  • Snack-based Opportunities

Opportunities for snack expansion in the US

  • Snack-based Opportunities

Health driving snack bars growth in Mexico

  • Snack-based Opportunities

Potential for expansion in snack bars

  • Snack-based Opportunities

Brand Strategy

Acquisition-led expansion leads to unwieldy portfolio

  • Brand Strategy

Bimbo extends geographic reach

  • Brand Strategy

Thomas leads US bread sales

  • Brand Strategy

Operations

Sara Lee enhances production and distribution capacities

  • Operations

Recommendations

Expansion with focus

  • Recommendations

Samples

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