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Country Report

India Flag Hair Care in India

| Pages: 33

Price: US$990

About this Report

Executive Summary

TRENDS

  • Hair care registered growth of 14% in current value terms in 2014, to reach INR154.7 billion. This was driven by colourants and salon hair care, which grew by 20% and 17% respectively in current value terms. With rising pollution and health issues, consumers were very wary about hair loss, damaged hair and other hair related issues. These concerns helped to drive the growth of hair care during 2014, as consumers were more than willing to spend extra in order to get the best products for their hair.

COMPETITIVE LANDSCAPE

  • Hindustan Unilever maintained its leading position in hair care in 2014 with a 16% value share. The company, with flagship brands such as Dove, Sunsilk, Clear, Clinic Plus and Brylcreem, is a household name. These brands are readily available across all retail channels, and are strongly endorsed by celebrities. These brands are popular for both their quality and price.

PROSPECTS

  • Hair care is expected to increase by a value CAGR of 6% at constant 2014 prices in the forecast period 2014-2019. This is expected to be driven by salon hair care, colourants and styling agents, which are expected to increase by value CAGRs of 15%, 10% and 8% respectively at constant 2014 prices. As annual disposable incomes are expected to rise, more consumers are expected to use salon services. Furthermore, the younger consumer base has already started to colour their hair and use styling agents more frequently, which is expected to continue in the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hair Care industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hair Care industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hair Care in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Hair Care in India?
  • What are the major brands in India?
  • Which types of styling agents are most common?
  • How are shampoos versus 2-in-1 products performing?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Hair Care in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Hair Care by Category: Value 2009-2014
  • Table 2 Sales of Hair Care by Category: % Value Growth 2009-2014
  • Table 3 Sales of Hair Care by Premium vs Mass: % Value 2009-2014
  • Table 4 Sales of Styling Agents by Type: % Value Breakdown 2009-2014
  • Table 5 NBO Company Shares of Hair Care: % Value 2010-2014
  • Table 6 NBO Company Shares of Salon Hair Care: % Value 2010-2014
  • Table 7 LBN Brand Shares of Hair Care: % Value 2011-2014
  • Table 8 LBN Brand Shares of Colourants: % Value 2011-2014
  • Table 9 LBN Brand Shares of Salon Hair Care: % Value 2011-2014
  • Table 10 LBN Brand Shares of Styling Agents: % Value 2011-2014
  • Table 11 LBN Brand Shares of Premium Hair Care: % Value 2011-2014
  • Table 12 Forecast Sales of Hair Care by Category: Value 2014-2019
  • Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2014-2019
  • Table 14 Forecast Sales of Hair Care by Premium vs Mass: % Value 2014-2019

Hair Care in India - Company Profiles

Dabur India Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Dabur India Ltd: Key Facts
  • Summary 2 Dabur India Ltd: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 3 Dabur India Ltd: Competitive Position 2014

Hindustan Unilever Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Hindustan Unilever Ltd: Key Facts
  • Summary 5 Hindustan Unilever Ltd: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 6 Hindustan Unilever Ltd: Competitive Position 2014

Quest Retail Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 Quest Retail Pvt Ltd: Key Facts
  • Summary 8 Quest Retail Pvt Ltd: Operational Indicators

COMPANY BACKGROUND

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 9 Quest Retail Pvt Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 10 Quest Retail Pvt Ltd: Competitive Position 2014

Beauty and Personal Care in India - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care registers strong growth, driven by increased awareness

Premiumisation drives growth in 2014

International players continue to dominate the competitive landscape

New product launches focus on variants

Internet retailing will be the next big distribution channel

KEY TRENDS AND DEVELOPMENTS

Premiumisation continues to drive growth in 2014

Newer products carve out a niche for themselves

Internet retailing registers strong growth in beauty and personal care in 2014

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

Trends

Competitive Landscape

Prospects

MARKET DATA

  • Table 15 Sales of Beauty and Personal Care by Category: Value 2009-2014
  • Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
  • Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
  • Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
  • Table 19 Sales of Beauty and Personal Care by Region: Value 2009-2014
  • Table 20 Sales of Beauty and Personal Care by Region: % Value Growth 2009-2014
  • Table 21 Sales of Beauty and Personal Care by Rural vs Urban: % Value 2014
  • Table 22 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
  • Table 23 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
  • Table 24 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
  • Table 25 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
  • Table 26 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
  • Table 27 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
  • Table 28 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 29 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
  • Table 30 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 31 Forecast Sales of Beauty and Personal Care by Region: Value 2014-2019
  • Table 32 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2014-2019

SOURCES

  • Summary 11 Research Sources

Segmentation

This market research report includes the following:

  • Hair Care
    • 2-in-1 Products
    • Colourants
    • Conditioners
    • Hair Loss Treatments
    • Perms and Relaxants
    • Salon Hair Care
    • Shampoos
      • Medicated Shampoos
      • Standard Shampoos
    • Styling Agents

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • Premium vs Mass
  • Pricing
  • Products by Ingredient
  • Urban vs Rural

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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