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Health & Wellness Tourism

Euromonitor International publishes the world's most comprehensive market research on the health and wellness tourism industry.  Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information

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Strategy Briefing

The Path to Inner Calm: Mental Wellness Through Simplicity - Global MARKET IMPACT

Jun 2016

As mental illness starts to shake off its stigma and more people become aware of the value of maintaining their mental wellness, there is increasing demand for products and services that help us focus, relax and simplify our hectic, complicated, ...

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Strategy Briefing

Young Women’s Health: Global Attitudes Towards Health, Fitness and Wellbeing Among the Under 30s and Market Impact

Sep 2015

As women aged under 30 years have more time and money to spend on themselves as they delay motherhood and pursue careers, investing in preventative health has become a priority. Drawing on results from Euromonitor International’s Global Consumer ...

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Strategy Briefing

Online Travel Agencies: Threat or Opportunity for Hotels?

Mar 2015

For hotel companies, the success of online travel agencies represents both an opportunity in terms of additional revenues and promotion in new markets and a threat because of the significant commissions they need to pay and the rising competition for...

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Strategy Briefing

Travel and the Sharing Economy

Sep 2014

The travel sharing economy is host to some of the world’s most famous peer-to-peer brands like Airbnb and Uber. It’s a love-hate relationship as consumers enjoy the convenience and price of renting from peers, whilst travel players have been caught ...

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Strategy Briefing

City Travel Briefing: Cape Town

Jul 2014

Tourism in Cape Town is poised for significant growth as the city continues to be a leading African destination for leisure visitors from Europe and the US, whilst arrivals from emerging markets such as China, India and Russia are addressing the gap ...

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Strategy Briefing

Sub-Saharan Africa How to Maximise Tourism Potential

Jul 2014

Sub-Saharan African tourism has grown by an average of 4.3% per year since 2008, outpacing the global average of 3.2%, this growth is expected to continue reaching over 45 million arrivals by 2018. Increased FDI, new trade partnerships, access to ...

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Strategy Briefing

The Evolution of Loyalty Programmes in the Travel Industry

Jul 2014

All travel industry loyalty programmes continue to evolve, but US legacy airlines are in the midst of a radical transformation to reward their most lucrative travellers. Hotels are also enhancing their elite benefits to lock down their loyalty. Going...

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Strategy Briefing

The New Online Travel Consumer

Jul 2014

Online travel consumers have been changing at a very fast pace in the last couple of years, encouraging companies to be equally swift in adapting their business models. Multiple screens, wearable electronics, the peer-to-peer model and big data ...

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Strategy Briefing

Travel and Tourism 2014: New Insights and System Refresher

Jun 2014

The Travel and Tourism 2014: New Insights and System Refresher report reveals the priority areas that travel players should be aware of to ensure future success. It showcases ground-breaking technologies, peer-to-peer accommodation and emerging ...

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Strategy Briefing

Game-Changing Technology Key to Capturing the New Online Travel Consumer

May 2014

Online travel consumers are changing as they increasingly embrace mobile internet devices, demand more personalised real-time services and enjoy sharing travel reviews and services with their peers. 2014 is expected to be another year of strong ...

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Strategy Briefing

Best of Britain & Ireland

Apr 2014

The report presents the four key emerging travel and tourism trends in the UK and Ireland, looking at how the travel industry is developing in a rapidly changing economic and social environment. The industry will have to work harder to compete for ...

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Strategy Briefing

Travel Industry Forecast Review

Apr 2014

Travel and tourism again illustrated its continuing importance in 2013, with a 4% rise in international arrivals and hitting record numbers. Tourists from the emerging markets are leading this growth, with Chinese outbound becoming a global ...

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Strategy Briefing

City Travel Briefing: Bangkok

Feb 2014

Thailand is one of Asia‘s favourite destinations, and Bangkok is reaping the benefits. Since the severe floods of 2011, following weeks of political protests in 2010, the city has increased its popularity, successfully positioning itself as a ...

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Strategy Briefing

Online Travel in the BRICS Presentation

Nov 2013

Despite recent headline news about the slowdown experienced in the BRICS economies, these countries continue to command strong appeal. BRICS consumers are moving online in their droves and together make up 38% of the world’s netizens. For travel ...

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Strategy Briefing

Global Cruise Briefing: The Calm After the Storm

Oct 2013

Following a period of intensive discounting and low operational margins, cruise companies switched their businesses strategies to focus on value for money offers with great success in 2011 and 2012. This, coupled, with a growing presence in emerging ...

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Strategy Briefing

Online Travel in the BRICS

Oct 2013

Online travel sales are experiencing robust growth in all BRIC countries, favoured by rising disposable incomes and growing internet penetration, and by the advent of tech savvy middle classes longing to explore the world. Air bookings are currently ...

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Strategy Briefing

East Africa: Poised for Growth

Aug 2013

Tourism arrivals to East Africa grew by 5% in 2012 and continued growth is expected over the forecast period. Good economic growth is bringing new source markets to East Africa, such as the BRICs, and rising disposable incomes and urbanisation are ...

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Strategy Briefing

Forecast Revisit for the Global Travel and Tourism Industry

Mar 2013

The travel industry confirmed its vitality in 2012, recording 4% growth in terms of international arrivals. Growth is expected to continue in the next five years and beyond, driven by the growing desire to explore the world among consumers across the...

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Strategy Briefing

Still Pampering? Opportunities and Challenges Facing the Global Spa and Beauty Industry

Apr 2010

As consumers become increasingly recession-weary, the need for pampering has never been greater. In a bid to look and feel good, consumers continue to indulge in the services of salons and spas while supplementing these with at-home beauty treatments...

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Strategy Briefing

Big World: Impact of the Obesity Pandemic on Global Marketing Strategies

Jun 2008

There are more than one billion overweight adults worldwide, at least 300 million of them obese. This heads up global sees how the lifestyle pandemic - obesity - is impacting consumer markets and how everyone from the food industry to transport ...

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