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Market research for the health and wellness industry

Euromonitor has the world’s most comprehensive research on the health and wellness industry. We monitor and analyse industry trends in health and wellness globally, including in-depth data on market share and market size.

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Health and Wellness in Russia

The drought in Russia, which led to massive fires and crop losses, heavily affected health and wellness in 2010. A poor agriculture performance caused dramatic price hikes for cereal commodities, which increased unit prices in all health and wellness...

Jul 2011 | US$1,900| Add to cart | View details

Strategy Briefing

Female Breadwinners: How the Rise in Working Women is Influencing Spending Patterns

With females graduating in greater numbers than ever and delaying family life to establish high-flying careers, traditional gender roles are becoming a thing of the past. As male-orientated jobs are hit by recession and more women become the ...

Jul 2011 | US$2,600| Add to cart | View details

Country Report

Health and Wellness in Canada

Despite the slow financial recovery and uncertainties surrounding the future economic climate, retail sales of health and wellness food and beverages continued to rise in 2010. Growth in the industry was driven by Canada’s ageing population, growing ...

Jun 2011 | US$1,900| Add to cart | View details

Country Report

Health and Wellness in Brazil

The positive sociological and economic indicators such as low unemployment rates and rising disposable income contributed to improving consumer confidence. According to FGV (Getúlio Vargas Foundation), in November 2010 consumer confidence reached its...

Jun 2011 | US$1,900| Add to cart | View details

Country Report

Health and Wellness in the US

Total health and wellness food and beverage sales in the US rebounded in 2010, growing in the low single digits following a flat 2009. It was previously unclear if the sudden slowdown of strong growth in 2009 was due to market saturation or the ...

Jun 2011 | US$1,900| Add to cart | View details

Statistical Reference Handbook

World Health Databook

World Health Databook is an excellent starting point for finding out the healthiness of countries worldwide. The book has comparable health statistics for 71 countries (2003-2010). The research includes statistics on sanitation, healthcare services ...

May 2011 | US$475| View details

Strategy Briefing

Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets

As global attitudes on youth, middle-age and the elderly have altered, the traditionally-perceived boundaries of age-appropriate lifestyles, behaviours and preferences are blurring, making it more difficult for marketers to stereotype consumers along...

Apr 2011 | US$2,600| Add to cart | View details

Global Briefing

Changing Consumer Demands Around Reformulation for Health: Prioritising Salt Reduction

Euromonitor International explores the reasons behind the growing offer of better for you (BFY) reduced salt food products and examines the global performance of the category. The World Health Organization (WHO) is linking high levels of sodium ...

Mar 2011 | US$2,000| Add to cart | View details

Global Briefing

Impact of EFSA's Changing Guidelines on Functional Food/Drink Claims (Part 2 – First Impact)

In this report Euromonitor International examines the evolution of the regulatory processes and evaluates the first impact of the changing EFSA guidelines on the EU marketplace, showing a shift in marketing strategies based on food product claims ...

Feb 2011 | US$2,000| Add to cart | View details

Strategy Briefing

The Way We Travel: How Global Travel Behaviour has Changed in the Wake of the Recession

As the world’s economy slowly emerges from recession, to what extent will current travel behaviour alter? Will consumers return to old habits, or is the new emphasis on frugality, value, individualism and sustainability here to stay? This global ...

Dec 2010 | US$2,600| Add to cart | View details

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