Automatic dishwashing tablets are expected to see dynamic growth in Turkish home care over the forecast period. Plastic pouches, which have become the most popular pack type in this category, are forecast to see dynamic growth over the forecast period, gaining further share.
Growth in the home care market will be driven by an expanding population, increasing urbanisation and a rise in the number of households in the country, as well as greater consumer hygiene awareness in the wake of the COVID-19 pandemic. As a result, packaging volumes for HDPE bottles are expected to grow over the forecast period, with HDPE bottles being the key pack type in both laundry care and surface care.
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Understand the latest market trends and future growth opportunities for the Home Care Packaging industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Care Packaging industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Care Packaging
This is the aggregation of laundry care, dishwashing products, surface care, chlorine bleach, toilet care, polishes, air fresheners and insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Care Packaging research and analysis database.
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