Home Care & Household Cleaning Market Research Reports, Statistics, Analysis

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Country Report

Laundry Care in Algeria

Laundry care witnessed 14% current value growth and 9% volume growth in 2011. These strong growth rates were boosted by sales of powder detergents and hand wash detergents, as hand washing remains significant in the country. However, the penetration ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Home Care in Algeria

Home care witnessed a strong value performance in 2011 compared with the review period. Domestic production continued to expand, offering standard and economy brands to the large middle- and low-income population. Several categories were no longer ...

Oct 2012 | US$2,400| Add to cart | View details ›

Country Report

Polishes in Algeria

In 2011 polishes are still seeing strong value growth, although slightly slower than in the previous year, and volume growth is higher than in the previous year due to consumers’ changing habits. This essentially impacts shoe polish, as people more ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Surface Care in Algeria

Surface care witnessed strong 13% current value growth in 2011, and volume growth of 8%. Sales remained limited to urban areas, where consumers with higher purchasing power increasingly chose specific surface care products, rather than using bleach ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Toilet Care in Algeria

Toilet care saw solid 8% current value growth in 2011, but weaker 3% growth in volume terms. Sales remained essentially generated by high-income consumers who were willing to pay a premium price for specific toilet care products, and this was why ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Air Care in Algeria

Air care witnessed strong 16% current value growth in 2011, and 11% volume growth. Despite being led by international premium brand Air Wick, the category is witnessing rapid growth thanks to domestic manufacturers offering standard brands to middle-...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Bleach in Algeria

In 2011 bleach saw 8% current value growth and a minor 3% volume increase. This product is used by all consumers, and is considered as a basic disinfectant to have available as a surface cleaner. The weak volume increase was due to the category ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Dishwashing in Algeria

In 2011 dishwashing witnessed strong 12% current value growth in Algeria. Sales remained generated only by hand dishwashing, as the penetration rate for dishwashers was still very low in 2011, including in urban areas. Liquid dishwashing was the most...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Home Insecticides in Algeria

Home insecticides recorded strong 11% current value growth in 2011, and a 6% volume increase. Demand increased because of the deterioration of the cleanliness of large cities, particularly Algiers, which was classified as the fifth least liveable ...

Oct 2012 | US$900| Add to cart | View details ›