Home Care & Household Cleaning Market Research Reports, Statistics, Analysis

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Country Report

Bleach in Argentina

The increase in the lower middle class, thanks to poverty reduction policies, together with GDP and employment growth have been the main drivers for the increase in sales within bleach over the last five years. In addition, the return of dengue fever...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Dishwashing in Argentina

Consumers continued to switch from hand dishwashing to dishwasher machines during 2011, with sales of home appliances being boosted by the fact that interest rates on loans remained negative in real terms and that salaries increased at a faster rate ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Home Insecticides in Argentina

The 2009 dengue epidemic was the most severe in Argentina’s history, causing 30,000 confirmed illnesses and 15 deaths. The fever became endemic and consumer awareness of the risks associated with the illness thus boomed. Although the epidemic was ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Laundry Care in Argentina

Fabric fresheners posted substantial growth for the second consecutive year in 2011, with current retail value sales increasing by 164%. This growth can be attributed to the fact that these products were virtually non-existent before 2010. Increasing...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Home Care in Argentina

Home care recorded sales growth in 2011 following a decline in 2009 and 2010. Interest rates remain negative in real terms and bank credit flows to consumers encouraged spending. In a year of presidential elections, the national budget deficit ...

Sep 2012 | US$2,400| Add to cart | View details ›

Country Report

Polishes in Argentina

Polishes recorded retail volume growth of 2% and current retail value growth of 33% in 2011. This discrepancy can be attributed to the fact that inflation continued to push up costs. Also, in a year of presidential elections, declining consumer ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Surface Care in Argentina

A burgeoning middle class has been the main driver of sales in surface care in Argentina. In addition, the dengue outbreak in 2009 and strong company marketing campaigns changed consumer habits regarding home cleaning and helped to boost sales in ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Toilet Care in Argentina

As there are no signs of an end to the global turmoil in developed economies in the near future, global companies are focusing on increasing sales in emerging markets. Together with strong demand and sales in the retail sector, the local market has ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Air Care in Argentina

Air care retail volume sales increased by 5% in 2011 - well below the 12% recorded in 2010. After the 2009 crisis and 1% drop in GDP, retail air care volume sales increased by 12% in 2010. However, a change in consumer confidence before the ...

Sep 2012 | US$900| Add to cart | View details ›