Home Care & Household Cleaning Market Research Reports, Statistics, Analysis

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Country Report

Dishwashing in China

As a necessary daily chemical product at low prices, the dishwashing products environment is saturated compared with laundry care and surface care. To compete for shares, manufacturers added more healthy ingredients such as fruit vinegars and natural...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Home Insecticides in China

A tick epidemic drove growth of home insecticides in the first half of 2011 and proved to be the key growth engine that year. The tick epidemic in many provinces of China, such as Shandong and Henan provinces, caused some death cases, raising fears ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Laundry Care in China

With competition in laundry care becoming more intense, manufacturers continued to carry out product segmentation to spur growth. For example, in laundry detergents the general trend is providing a convenient washing experience for consumers. ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Home Care in China

Home care witnessed stronger growth in 2011 compared with 2010 in both current and constant value terms. Rising levels of disposable income in both urban and rural areas allowed consumers to spend more on home care products. Furthermore, the ...

Aug 2012 | US$2,400| Add to cart | View details ›

Country Report

Polishes in China

Polishes recorded relatively dynamic growth of 9% in current value terms in 2011 – higher than any year-on-year growth seen over the review period. Overall growth was driven mainly by the increase in unit prices caused by rising costs. Consumer ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Surface Care in China

Due to strong cleaning effects, surface care products are generally considered harmful to personal health. To convince people of their safety, a lot of surface care product manufacturers continue to add more healthy ingredients to their surface care ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Toilet Care in China

Toilet care achieved strong growth over the review period thanks to the increasing consumer awareness of hygiene issues. Accompanied by rising levels of disposable income and accelerated urbanisation, toilet care products became more affordable and ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Air Care in China

Overall air care enjoyed 11% current value growth in 2011, higher than the 8% review period CAGR. Growth was partly driven by the unit price increase caused by increasing costs and trading up to higher priced products among consumers. The other ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Bleach in China

Bleach experienced higher value growth in 2011, with an increase of 9% in current terms compared with 6% in 2010. The significant price increase proved the key driver of value growth as no volume growth was witnessed. Rising raw materials’, packaging...

Aug 2012 | US$900| Add to cart | View details ›