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Market Research on the Home Care Industry

Euromonitor International publishes the world's most comprehensive market research on the homecare industry. We provide data and analysis on everything from total market sizes, market shares and industry trends to specific sub-category level information, including:

Related to this market: ingredients, retailing, luxury goods, institutional channels, health and wellness, personal care and electricals.

In addition we can provide in-depth data and statistics on: consumer lifestyles, income and expenditure, population, cities, households, the digital consumer, economy, finance and trade.

As well as; business dynamics and commercial industrial supply chains.

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Total: (810)



Company Profile

Henkel AG & Co KGaA in Home Care

Henkel is the fifth largest home care manufacturer in the world and the second largest in Western Europe. This profile analyses Henkel’s strategic efforts to strengthen its position in key categories in mature developed markets, examines its strong ...

Jun 2016 | US$570 | Pages: 42 | Add to cart | View details

Global Briefing

In-wash Scent Boosters: A Game Changer for Laundry Care?

Scent boosters is the biggest newcomer in the home care market, which has been given considerable attention by global detergent brand makers. Using microencapsulation technology, this product line is likely to change how laundry care categories are ...

May 2016 | US$1,325 | Pages: 57 | Add to cart | View details

Global Briefing

Global Trends in Home Care and Beauty and Personal Care Surfactants

Surfactants are an essential ingredient in many home care and beauty and personal care products. With weak growth in Western regions opportunities for growth are now in the developing regions, which account for the majority of global volumes. Growth ...

May 2016 | US$1,325 | Pages: 42 | Add to cart | View details

Global Briefing

New Consumerism and Sharing: Future Power the Smart Meter Revolution

This report investigates the impact of smart energy metering to domestic homes, with a focus on the UK where roll-out is beginning in 2016, but also with a broader global perspective. In light of the analytics industry growing around this sector, ...

May 2016 | US$1,325 | Pages: 75 | Add to cart | View details

Global Briefing

Corporate Strategies for Success – Industry Focus or Diversification?

Traditionally, conglomerates have spread their presence across different markets to dilute risk, but now leading manufacturers are increasingly streamlining their portfolios to release resources for their core operations, but this limits the growth ...

May 2016 | US$1,325 | Pages: 45 | Add to cart | View details

Strategy Briefing

Brexit and the Implications for the Consumer Goods Industry

As the UK heads towards its EU membership referendum, there remains much uncertainty over both the outcome and the implications of a vote to leave. In fact uncertainty is the key challenge in regard to Brexit, and this uncertainty will contribute to ...

May 2016 | US$1,325 | Pages: 24 | Add to cart | View details

Country Report

Air Care in Portugal

Air care continued to benefit from the habit of spending more time at home in 2015. During the economic crisis, one of the developed trends was an increasing tendency for cooking and to spend more time at home with family and friends, as a way of ...

May 2016 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Bleach in Portugal

Bleach remains strongly associated with extreme cleaning and disinfection, whilst also regarded as an old-fashioned way of cleaning. Strong competition from increasingly specialised products for whitening clothes and house cleaning (bathroom kitchen,...

May 2016 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Dishwashing in Portugal

The value stability of dishwashing in 2015 hid two different trends. On the positive side the increased sophistication of dishwashing tablets drove growth. However this growth was all but negated by ongoing price promotional activity across the ...

May 2016 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Home Insecticides in Portugal

Usually sales of home insecticides, at least some of the categories, such as those for mosquitoes and flies, tend to be closely related to weather conditions. Due to a long and dry spring and summer in 2015, volume sales of home insecticides ...

May 2016 | US$990 | Pages: 17 | Add to cart | View details

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    Passport: Market intelligence systems

    Passport Home Care is the leading on-line market intelligence system for strategic, corporate and marketing planning.

    • Passport Bleach Asia Pacific and Australasia
    • Passport Dishwashing Eastern Europe
    • Passport Insecticides Middle East and Africa
    • Passport Laundry Care Western Europe
    • Passport Surface Care Asia Pacific and Australasia

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