Home Care & Household Cleaning Market Research Reports, Statistics, Analysis

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Country Report

Air Care in Latvia

In 2011 purchasing power of Latvians stabilized after noticeable decline in 2009 and 2010, which allowed consumers to loosen their spending slightly and purchase also non-staple products more, such as e.g. air care. Popularization of more ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Bleach in Latvia

Chlorine bleach is gradually losing its popularity in Latvia due to the popularization of colour safe bleach formats and new power whitening formulas for powder detergents. On the other hand, many consumers admit that colour safe laundry bleach does ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Dishwashing in Latvia

Dishwashing posted a slight value sales decline in 2011, as during the post-crisis period consumers still sought for cheaper solutions, such as e.g. larger packaging, multi-packs or private label. Many consumers purchased dishwashing on temporary ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Home Insecticides in Latvia

Sales of insecticides depend to a large extent on the weather, with volume sales not impacted that much by the current low purchasing power of consumers. In 2011, Latvians continued seeking to economical solutions and still avoided purchasing the ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Laundry Care in Latvia

Laundry care is the largest and at the same time one of the most mature sectors, accounting for more than a half of total home care value sales. Due to its maturity, the sector posted no growth even in terms of recovering economy. However, ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Home Care in Latvia

In 2011, the Latvian home care market posted a slight current value decline of 1%. Even though the peak of the economic crisis in Latvia was in 2009 and macro-economic indicators showed the first signs of improvement in 2010, the crisis has had a ...

Jun 2012 | US$2,400| Add to cart | View details ›

Country Report

Polishes in Latvia

Values sales of polishes posted 3% decline in 2011, as Latvians continued opting for cheaper solutions and remained discount-led. In terms of low purchasing power many consumer stopped purchasing polishes as they considered them not that essential.

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Surface Care in Latvia

Despite macroeconomic stabilization in Latvia, value sales of surface care products still continued declining in 2011, as the majority of consumers stuck to their purchasing habits, developed in terms of crisis. Latvians continued following temporary...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Toilet Care in Latvia

In 2011, despite macroeconomic stabilization, the majority of Latvians still stuck to purchasing habits, developed in terms of crisis. Consumers sought for economical solutions, such as temporary discounts, larger packaging and avoided purchasing ...

Jun 2012 | US$900| Add to cart | View details ›