Home Care & Household Cleaning Market Research Reports, Statistics, Analysis

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Country Report

Toilet Care in Uruguay

The majority of Uruguayan consumers are very much aware of the importance of keeping their households and especially bathrooms, clean and disinfected. Most consumers, however, continue to rely on chlorine bleach to do the job, based on decades-long ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Air Care in Uruguay

Important volume growth was posted by concentrated spray/aerosol air fresheners as consumers reacted positively to the intense company advertising. This was especially important in the mid- to high-income level group of consumers who can afford to ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Bleach in Uruguay

Scented chlorine bleach is slowly growing in the preference of Uruguayan consumers who currently have six fragrances to choose from. Electroquímica SA with Agua Jane Plus and Ayudín Triple Acción and Agua Lavandina Leader Price (private label sold in...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Dishwashing in Uruguay

Companies keep addressing the need for value-added products in hand dishwashing with detergents that have stronger cleaning properties but are at the same time softer on the users’ hands, through the addition of aloe vera, collagen and other ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Home Insecticides in Uruguay

The awareness and preventative campaign from the Ministerio de Salud Pública in its fight to keep the country free of dengue fever, repeated year after year, continues to work in favour of insecticide sales. Volume sales kept growing in 2011, though ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Laundry Care in Uruguay

Good economic conditions prevail in Uruguay and have allowed the increase in the penetration rate of washing machines and a premiumisation phase over the review period in several home care categories. In the largest category of standard powder ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Home Care in Uruguay

Though several home care categories, such as air care, surface care and dishwashing products enjoyed good performances in 2011, the overall performance of home care retail value sales was two percentage points below the CAGR posted during the review ...

Jun 2012 | US$2,400| Add to cart | View details ›

Country Report

Polishes in Uruguay

The good economic conditions prevailing in the country throughout the review period have not modified the purchasing habits of a large portion of the population with regard to polishes. The majority of low-income households have not changed their ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Surface Care in Uruguay

After the generalised decline in unit prices of 2010 which impacted adversely on value sales, prices recovered in many categories during 2011. The largest category, multi-purpose cleaners, continues to show a different pattern regarding the evolution...

Jun 2012 | US$900| Add to cart | View details ›