Market research for the home care industry

Euromonitor has the world’s most comprehensive research on the home care industry. We monitor and analyse industry trends in home care globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in home care include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Total: (799)

Country Report

Toilet Care in Slovenia

In 2011, current value sales of toilet care accelerated after flat growth in 2009 and a moderate increase in 2010. Similarly, retail volume sales picked-up slowly after a strong slowdown in 2009. The high degree of consumer uncertainty in 2009 and ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Air Care in Slovenia

The maxim that constant innovation leads to steady increases in retail value sales holds true in air care in Slovenia. As manufacturers rolled-out more and more innovations, retail value sales developed steadily. Slovenian consumers are becoming ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Bleach in Slovenia

The leading bleach brands in Slovenia, Arekina and Varikina, have changed hands numerous times over the years. Ownership changes, combined with more sophisticated consumer habits, have seen Slovenians rapidly turn away from bleach in favour of other ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Dishwashing in Slovenia

Retail volume sales of dishwashing rebounded slightly in 2011, while current value sales grew much faster. This growth was caused primarily by extensive competition among players in automatic dishwashing. Automatic dishwashing liquids registered ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Home Insecticides in Slovenia

Sharing one’s home with insects is often an inevitable part of urban living. However, most Slovenians live in rural or suburban settings. As a result, insect problems are not usually caused by living at close quarters and poor sanitation, but rather ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Laundry Care in Slovenia

As the competition between large global brands, newly introduced local products and cheaper private label goods intensified in laundry care in Slovenia in 2011, many new formulations were introduced in powder and liquid detergents. Procter & Gamble ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Home Care in Slovenia

Home care registered retail sales growth in 2011 as the general economic conditions and consumer confidence continued to improve. Slovenians are becoming increasingly sophisticated in selecting home care products and they carefully consider product ...

Jan 2013 | US$2,400| Add to cart | View details ›

Country Report

Surface Care in Chile

Solid 8% current value growth in 2011 was fuelled by multi-purpose cleaners, window/glass cleaners and household antiseptics/disinfectants. Multi-purpose cleaners registered current value growth of 9% as manufacturers continued to highlight their ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Bleach in Chile

Bleach enjoyed strong growth in both volume and value terms in 2011, although its performance was lower than in 2010 as consumption stabilised. Following the earthquake in 2010, Chileans were concerned with disinfecting destroyed areas to avoid ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Toilet Care in Chile

In 2011, toilet care rebounded, increasing overall current value sales by 10% to reach CLP8.8 billion. The economy is recovering, increasing the purchasing power of Chilean consumers. This not only allows regular consumers to buy more expensive and ...

Jan 2013 | US$900| Add to cart | View details ›