Home shopping

Market research on the home shopping industry. Reports containing standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

Strategy Briefing

Strategy Briefing

Pricing Pressures and Realities in the US: Impact of Discounters

Jun 2018

Growth in the US retail tissue and hygiene market has slowed down, as it is fairly saturated and highly competitive. The expansion of discounters in the market, along with the increasing share of private label and sales through e-commerce, have had a...

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Strategy Briefing

Strategy Briefing

Grocery Retailing in Latin America

Jun 2018

Most of the major economies in Latin America have faced significant economic and political challenges that have affected consumer spending across product categories, including purchases at grocery retailers. Economic crises in Brazil, Argentina and ...

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Strategy Briefing

Strategy Briefing

Best Practices for Omnichannel Retailing

Jun 2018

The global retail landscape is changing rapidly with the rise of omnichannel retailing. This report looks at the platforms on which retailers need to provide a seamless retailing experience. It highlights best practices and case studies from around ...

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Country Report

Country Report

Homeshopping in New Zealand

Apr 2018

Providers of TV shopping responded well to the challenges of digitisation and developed into modern multichannel providers. The internet became an increasingly important sales channel. In order to remain connected with customers, online homeshopping ...

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Country Report

Country Report

Homeshopping in South Africa

Apr 2018

Homeshopping continued to record current value growth in 2017. Catalogue homeshopping remained the dominant format within homeshopping during the review period. This can be attributed to the traditional culture amongst local consumers of ordering ...

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Country Report

Country Report

Homeshopping in Vietnam

Apr 2018

Homeshopping in Vietnam continued to grow in 2017, albeit at a slower rate than earlier in the review period, which was due to the development of numerous TV shopping television channels in Vietnam in the initial years of the review period. Due to ...

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Country Report

Country Report

Homeshopping in Thailand

Mar 2018

The transition to digital TV allowed consumers to access more than 40 channels, instead of the six free to air channels earlier in the review period. With the transition to digital TV reaching 95% of households in 2017, this meant more consumers had ...

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Country Report

Country Report

Homeshopping in the US

Mar 2018

When it comes to non-healthcare-related homeshopping, most consumers think of QVC and HSN; mainstays that introduce innovative products and unique brands and take advantage of celebrity product lines and endorsements. Despite strong brand ...

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Country Report

Country Report

Homeshopping in Australia

Mar 2018

Generally, players in TV shopping have responded well to the challenges of digitisation, and have developed into modern multichannel retailers. Whilst selling products on TV was the core business of homeshopping for many years, internet retailing has...

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Country Report

Country Report

Homeshopping in the United Kingdom

Mar 2018

Homeshopping is being heavily impacted by a shift towards internet retailing. Even those consumers browsing homeshopping catalogues or watching TV shopping channels are increasingly likely to order using smartphones, as this format provides greater ...

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Country Report

Country Report

Homeshopping in Ireland

Mar 2018

Recent years have seen homeshopping struggle to compete with other retail channels, particularly internet retailing, a channel which offers many of the advantages of homeshopping. This has led all of the leading players in homeshopping, especially ...

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Country Report

Country Report

Homeshopping in Turkey

Mar 2018

The increasing number of dual-income households led to greater demand for convenience and less time-consuming shopping alternatives. Despite stronger competitive pressure from growing consumer preference for internet retailing, homeshopping continued...

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Country Report

Country Report

Homeshopping in Morocco

Feb 2018

Homeshopping was not present in Morocco at the end of the review period....

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Country Report

Country Report

Homeshopping in Peru

Feb 2018

Homeshopping is not a usual way for Peruvian customers to make purchases. The channel has been present for many years in Peru, but consumer behaviour is not as advanced as in other countries such as the US, for instance, where consumers are used to ...

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Country Report

Country Report

Homeshopping in Switzerland

Feb 2018

In 2017, homeshopping sales continued the negative trend experienced during the review period. Conventional homeshopping continued to lose share to internet retailing. As consumers increasingly searched for products online, alternatives and best ...

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Country Report

Country Report

Homeshopping in Denmark

Feb 2018

Homeshopping is suffering from the intensification of competition from internet retailing, which is seeing its expansion driven by the greater convenience resulting from the proliferation of smartphones, as well as the ongoing diversification of the ...

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Country Report

Country Report

Homeshopping in Norway

Feb 2018

Strong advances made by various other channels continued to negatively affect the performance of homeshopping in Norway as sales continued to plunge dramatically in 2017. In particular, growth of internet retailing in Norway continues to make ...

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Country Report

Country Report

Homeshopping in Japan

Feb 2018

The performance of home shopping continued to slow down in 2017, due to the increasing shift towards internet retailing. Whilst catalogue home shopping saw stable demand amongst the age group over 50, it struggled to gain a new customer base, due to ...

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Country Report

Country Report

Homeshopping in the United Arab Emirates

Feb 2018

A targeted content and audience strategy appears to be paying off for homeshopping players in the country during the growth of internet retailing. Homeshopping players report that their consumer base remains intact with minimum effects from online ...

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Country Report

Country Report

Homeshopping in Taiwan

Jan 2018

In 2017, homeshopping in Taiwan continued to decline for the third year in a row in current value terms, and at an accelerated pace. Overall, Taiwanese consumers are watching television less, and are using the internet far more. The internet has ...

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