Due to small households and a desire for products that make daily living easier, multifunctional cutlery and utensils are becoming more and more popular in Japan. These items are in high demand because of their convenience, adaptability, and variety.
The majority of households in Japan still prefer to cook at home, continuing the long-standing tradition of the nation. This has led to strong demand for homewares, and shorter replacement cycles, especially in rural communities and for individuals who live with their families in urban areas.
Over the forecast period, sales of homewares in Japan are anticipated to be significantly influenced by both offline and online retailers. As purchasing online becomes more accessible and easier, and since customers are increasingly looking for ways to shop from the comfort of their homes, e-commerce is likely to continue to gain popularity.
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Understand the latest market trends and future growth opportunities for the Homewares industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Homewares industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Homewares
Cooking utensils, dishes, tableware, cutlery, drinkware, serving trays and other small articles used in a home. Items must be new when sold to the consumer. Second-hand / used homewares are excluded, as are antique sales. Homewares refers to dining (beverageware, cutlery and dinnerware) and kitchen (cookware and kitchenware).
See All of Our DefinitionsThis report originates from Passport, our Homewares research and analysis database.
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