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Country Report

Coffee in Belgium

In 2011, the prices of coffee and sugar fluctuated. Prices soared a few times during the year but overall the market managed to remain stable. In summer 2011, the average unit price per cup of coffee increased by between 5-10%. These fluctuations put...

Jun 2012 | US$900| Add to cart | View details

Country Report

Other Hot Drinks in Belgium

Other hot drinks is a small category in Belgium which is driven by consumer loyalty. In particular, brands such as Ricoré and Bonjour from Nestlé in other plant-based hot drinks rely on consumer loyalty to maintain the size of the category. Without ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Tea in Belgium

Belgian consumers are not traditionally tea drinkers, much preferring coffee over tea. They are nonetheless increasingly aware of the health benefits of tea and this realisation has had a positive impact on sales of certain types of tea, although not...

Jun 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Belgium

After years of fairly moderate performances, in 2011 the Belgian hot drinks market recorded a surge in off-trade value growth of 9% following the 4% gain registered the previous year. Coffee sales rose significantly in value terms as the price of ...

Jun 2012 | US$1,900| Add to cart | View details