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Country Report

Coffee in Denmark

In 2011 there was a very strong increase in unit prices in coffee. Unit prices in fresh ground coffee, which is the largest category of coffee, increased by 29% in retail value terms in 2011 as average unit prices in the off-trade channel increased ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Other Hot Drinks in Denmark

The launch of several new models of pod machines in 2010, such as Nescafé Dolce Gusto from Nestlé Danmark A/S and Tassimo from Kraft Foods Danmark A/S, was successful. Although these machines are mainly designed for use with fresh ground coffee pods,...

Apr 2012 | US$900| Add to cart | View details

Country Report

Tea in Denmark

The documented health benefits of green tea contributed to the retail volume growth, of 3%, of this category in 2011. According to trade sources, green tea is particularly high in antioxidants and it has an energising effect. It is also claimed to ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Denmark

The return of the economic crisis in mid-2011 along with booming prices in coffee contributed to another year of decline in total volume sales of hot drinks. Nevertheless, per capita total volume consumption of coffee in Denmark remained very high in...

Apr 2012 | US$1,900| Add to cart | View details