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Country Report

Coffee in Guatemala

Total volume sales of coffee increased by 4% in 2011 to reach 28,400 tonnes. The performance of this category continued to be boosted by the on-trade. In 2011, on-trade sales increased 7%. The growing importance of on-trade sales is mainly due to a ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Other Hot Drinks in Guatemala

In 2011, the category continued to grow, but at a more moderate level of 3% to reach 4,357 tonnes in terms of total volume. The category has entered a more mature phase, and competitors have not innovated or strongly promoted products in this area. ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Tea in Guatemala

With total volume sales of 96 tonnes in 2011, after growth of 2%, tea is the second most important hot drink in the country. Consumption is still far less important than that of coffee. Guatemala is a coffee producer, while tea products available in ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Guatemala

In 2011, growth in the hot drinks market remained very stable. The category can be said to be mature, and its performance reflects it. In 2010, sales saw a recovery from the disappointing performance in 2009 caused by the economic downturn. The 2011 ...

Mar 2012 | US$1,900| Add to cart | View details