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Country Report

Other Hot Drinks in Lithuania

Companies cared little about other hot drinks in 2011 and the results certainly showed it. The category lacked new product launches, in-store promotion and attention from retailers in shelf positioning, all of which are crucial for the development of...

Mar 2012 | US$900| Add to cart | View details

Country Report

Tea in Lithuania

Although tea remains the drink many Lithuanians consume on a daily basis, companies failed in their efforts to persuade consumers to pay more attention to the drink. Despite the development of a tea culture, which is underpinned by the higher number ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Coffee in Lithuania

Coffee remained the most lucrative hot drinks category both in terms of current value of the market and in terms of expected future potential. Many Lithuanians start their day with a cup of coffee and this number increased, as maintained by industry ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Lithuania

The economic recovery, however fragile, had positive impact on sales of hot drinks in 2011. The growth registered during the early years of the review period stalled during the global economic crisis, but gradually Lithuanians saw their incomes ...

Mar 2012 | US$1,900| Add to cart | View details