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Country Report

Tea in Romania

2011 witnessed moderate growth in total volume sales of tea, despite reduced purchasing power, as Romanians increasingly perceive tea as a entirely natural product, with important curative features. Indeed, the dynamism of tea is the consequence of ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Coffee in Romania

Coffee is the most important hot drink in Romania and its performance shaped the performance of hot drinks as a whole in 2011. Coffee continued to be a traditional product but consumption remained low compared to most other European countries due to ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Other Hot Drinks in Romania

Demand for other hot drinks remains limited, with chocolate-based flavoured powder drinks accounting for virtually all other hot drinks sales in 2011 and throughout the entire review period. The decline in 2011 was largely a consequence of the ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Hot Drinks in Romania

2011 registered a decrease in total volume sales of hot drinks, the result of consumers losing purchasing power due to the implementation in mid-2010 of austerity measures designed to reduce the budgetary deficit and turn recession into slight growth...

Sep 2012 | US$1,900| Add to cart | View details ›

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