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Country Report

Other Hot Drinks in Turkey

Other hot drinks products such as hot chocolate were not widely available in Turkey during the review period. However, with the increasing number of supermarkets and hypermarkets, such products are becoming more widely available in outlets throughout...

Jun 2012 | US$900| Add to cart | View details

Country Report

Tea in Turkey

After the financial crisis that hit the country in mid-2008, consumers started to pass more time at home instead of spending money outside. This trend was further supported by the smoking ban in closed areas, which became effective in July 2009. This...

Jun 2012 | US$900| Add to cart | View details

Country Report

Coffee in Turkey

As a result of rising consumer health awareness, producers are increasingly focusing on introducing new health and wellness products. For example, in 2010 Nestlé launched Nescafé Green (made from green coffee beans with natural antioxidants), Nescafé...

Jun 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Turkey

Hot drinks total volume growth in 2011 was lower than the review period CAGR. However, sales continued to increase, mainly as a result of rising maturity. In addition, after the financial crisis, Turkish consumers started a new trend of cocooning and...

Jun 2012 | US$1,900| Add to cart | View details