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Country Report

Other Hot Drinks in Uruguay

After the commotion produced by the launch of La Vuelta yerba mate by Montevideo Refrescos SA (The Coca-Cola Co) in late-2009 and the relative success it had in 2010, 2011 has not been a good year for this brand. Many yerba mate consumers, who due to...

Mar 2012 | US$900| Add to cart | View details

Country Report

Tea in Uruguay

The convenience of tea bags over loose tea alternatives keeps impacting volume sales of the latter adversely. This is quite evident in both the loose black standard tea and loose black specialty tea categories which post declining rates in 2011. The ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Coffee in Uruguay

The premiumisation trend in instant coffee remains strong in 2011 with more product options in speciality Italian coffee to choose from. The good overall economic conditions prevailing in the country have allowed consumers, whose purchasing power ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Uruguay

With volume growth rates falling in the two larger categories, other hot drinks and coffee and only tea showing signs of a recovery in volume sales, off-trade value sales nevertheless posted excellent performances which resulted in the best hot ...

Mar 2012 | US$1,900| Add to cart | View details