The overall performances of the housewares and home furnishings markets suffered in 2008, having been confronted by serious contractions, influxes of lower-priced imports, a decline in the average size of Japanese households and widespread cannibalisation during the review period. Households came to attach less importance to housewares and home furnishings than to health, leisure or travel, which led the major manufacturers to vacillate between the competing marketing priorities of introducing
Dec 2009
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