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India

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in India.

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    Country Report

    Better For You Beverages in India

    Jun 2017

    Indian consumers are becoming increasingly aware of the ill effects of sugar-based carbonates and caffeine. With the increases in obesity and diabetes the BFY category is expected to record strong growth over the forecast period. With lifestyle ...

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    Country Report

    Better For You Packaged Food in India

    Jun 2017

    There was a strong health and wellness trend in India during the review period, with consumers becoming increasingly sophisticated in their understanding of nutrition. This was partly due to strong media coverage of high rates of obesity and diabetes...

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    Country Report

    Fortified/Functional Beverages in India

    Jun 2017

    The fortified/functional beverages category witnessed many challenges towards the end of the review period. In May 2015 the FSSAI ordered the recall of Monster energy drink after finding that it contained a combination of caffeine and ginseng, which ...

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    Country Report

    Fortified/Functional Packaged Food in India

    Jun 2017

    Fortified/functional packaged food is benefiting strongly from rising disposable income levels in India, with this encouraging many consumers to trade up to value-added products. These products are also benefiting from a strong health and wellness ...

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    Country Report

    Free From in India

    Jun 2017

    Consumer awareness of food intolerance issues remained low at the end of the review period, with free from thus remaining a niche product area. Free from gluten notably remained insignificant, with no significant distribution presence for these ...

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    Country Report

    Naturally Healthy Beverages in India

    Jun 2017

    Urban India is the key growth driver for naturally healthy beverages. With lifestyle diseases and conditions, such as hypertension and diabetes, experiencing an exponential rise in the country, an increasing number of Indians are opting for healthier...

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    Country Report

    Naturally Healthy Packaged Food in India

    Jun 2017

    Naturally healthy packaged food is benefiting from two main trends in India, with both linked to rising disposable income levels. Firstly, consumers are increasingly trading up from unpackaged to packaged products due to hygiene concerns, with this ...

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    Country Report

    Organic Beverages in India

    Jun 2017

    Organic beverages remained a relatively new concept for manufacturers in juice and tea towards the end of the review period. Of the few players in this industry, Organic India ventured into organic tea and built a nationwide distribution system. ...

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    Country Report

    Organic Packaged Food in India

    Jun 2017

    There was growing interest in organic food in India during the review period, with the area given over to organic cultivation continuing to expand. This area reached 5.7 million hectares at the end of the review period, with India ranking at 15 ...

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    Country Report

    Health and Wellness in India

    Jun 2017

    Growing health consciousness over the review period continued to drive demand for HW food and beverages in India. In recent years consumers have increasingly opted for naturally healthy packaged foods and beverages as these are perceived as offering ...

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    Country Report

    Toys and Games in India

    Jun 2017

    Toys and games in India continued to grow in 2016, albeit driven by video games sales rather than the more slowly growing traditional toys and games category. Urban consumers in particular continued to spend on digital games. In 2016, growth was ...

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    Country Report

    Traditional Toys and Games in India

    Jun 2017

    In 2016, traditional toys and games in India grew by 6% and further growth is expected over the forecast period. The organised players are facing stiff competition from the unbranded Chinese imports which are being sold at cheaper price and thereby ...

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    Country Report

    Video Games in India

    Jun 2017

    Video games in India continues to register double-digit growth due to the increasing affordability of smartphones and favourable demographics offering industry players a lucrative market to tap into. With the growing availability of faster internet ...

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    Country Profile

    India: Country Profile

    Jun 2017

    India will have another year of strong growth in 2017. Private final consumption continues to be the main driver. Exports will also rebound after contracting in 2016. Public investment should gain steam but private sector investment is virtually ...

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    Country Report

    100% Home Delivery/Takeaway in India

    Jun 2017

    100% home delivery/takeaway registered steady growth in 2016. This growth was driven by the increased number of working professionals in the country, especially women. As a result, the number of households eating at home every day witnessed a visible...

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    Country Report

    Cafés/Bars in India

    Jun 2017

    Cafés/bars in 2016 registered growth of 11% in current value terms. This growth was driven by the increased number of consumers using cafés/bars, both for work meetings, quick lunches and in general venues for social gatherings. Indians have become ...

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    Country Report

    Consumer Foodservice By Location in India

    Jun 2017

    Consumer foodservice by non-standalone continued to be the minority in terms of value sales in 2016. However, the percentage contribution of the channel in total consumer foodservice value sales by location grew steadily in 2016. This growth was ...

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    Country Report

    Fast Food in India

    Jun 2017

    Fast food in India grew at 12% in current value terms in 2016. This growth was driven by the increasingly fast-paced lives of Indian consumers, which led them to choose a quick fix for their meal requirements. This is especially the case given that ...

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    Country Report

    Full-Service Restaurants in India

    Jun 2017

    Full-service restaurants grew at 11% in current value terms in 2016. This growth was steady, and was driven by the increased annual disposable incomes of Indian consumers. Going out for a meal has also become more common, in line with the growing ...

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    Country Report

    Consumer Foodservice in India

    Jun 2017

    Despite demonetisation towards the end of the year, consumer foodservice in India in 2016 registered steady growth in value terms. This growth was driven by the younger consumer base of India, who are working longer hours, staying away from home, and...

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