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Indonesia

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Indonesia.

Indonesia StatisticsConsumer Lifestyles in Indonesia

Indonesia Country BriefingsFuture Demographics: Indonesia in 2030

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          Country Report

          Contract Cleaning in Indonesia

          Aug 2016

          Contract cleaning was a more prevalent service by value among total service providers to institutions during 2015 and 2016. The range of institutions served is also the widest of all types of services. Contract cleaning engages various institutions ...

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          Country Report

          Contract Foodservice in Indonesia

          Aug 2016

          In Indonesia, contract foodservice is still mostly prevalent within industry/manufacturing institutions, especially as these manufacturing facilities are often located in remote areas far from any other public facilities. Remote areas are chosen for ...

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          Country Report

          Institutional Channels in Indonesia

          Aug 2016

          The Indonesian government’s focus on developing its infrastructure through heavy allocation from its 2016 budget is expected to boost economic growth in Indonesia during the year. This focus aims to stimulate economic growth as the presence of more ...

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          Country Report

          Bags and Luggage in Indonesia

          Aug 2016

          Bags and luggage continued to record strong growth in 2015 as a result of price increases. Considering that products in this area target upper income consumers, who have not been too affected by the economic downturn in Indonesia, producers tend to ...

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          Country Report

          Jewellery in Indonesia

          Aug 2016

          Jewellery continued to record strong value growth in 2016 as a result of price increases. One reason consumers buy jewellery is to show their social status. However, nowadays, many consumers are also buying jewellery as an investment. Therefore, ...

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          Country Report

          Personal Accessories in Indonesia

          Aug 2016

          In 2016, almost all personal accessories areas, such as bags, luggage, fine jewellery, costume jewellery, watches and fine jewellery, recorded slower value growth than in 2015. This was due to weakening consumer purchasing power as a result of slower...

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          Country Report

          Watches in Indonesia

          Aug 2016

          Watches continued to record strong value growth in 2016 as a result of price increases and the launch of luxury products by leading players....

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          Country Report

          Writing Instruments in Indonesia

          Aug 2016

          Writing instruments recorded strong current value growth of 9% in 2016 as a result of successful marketing strategies and product innovations by leading players. Furthermore, along with the changing lifestyles of students and workers, who are using ...

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          Country Report

          Spectacles in Indonesia

          Aug 2016

          Generally, consumers wear spectacles to correct eye defects. However changes in lifestyle, especially among women, also influence them to look for more fashionable products. Technological development has become the major contributor to the growth of ...

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          Country Report

          Contact Lenses in Indonesia

          Aug 2016

          In 2016, contact lenses registered strong growth, which applied to both traditional optical shops and chained optical shops. The lifestyles of the young demographics provided a major contribution to the strong growth of and demand for contact lenses....

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          Country Report

          Eyewear in Indonesia

          Aug 2016

          In 2016, eyewear growth declined slightly in terms of retail volume sales, while retail value sales slowed to a greater extent. The lower volume growth was mainly due to the impact of weaker economic growth in Indonesia. Despite government efforts, ...

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          Country Report

          Cigarettes in Indonesia

          Aug 2016

          The performance of cigarettes as a whole during 2015 continued to be driven by low tar and low nicotine clove cigarettes (kreteks) – a category which is referred to as “SKM light” by industry players. First introduced by HM Sampoerna with the A Mild ...

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          Country Report

          Cigars and Cigarillos in Indonesia

          Aug 2016

          Cigars are a status symbol in Indonesia; they are mostly consumed by middle- and upper-income smokers, due to their high prices compared with cigarettes. Brought to the country by the Dutch, cigar smoking is slowly gaining a consumer base, not only ...

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          Country Report

          Tobacco in Indonesia

          Aug 2016

          Tobacco saw a slower rate of retail volume growth in 2015 than in 2014, with the prevalent clove cigarettes in the Indonesian market showing signs of a slowdown in growth. Consumers were becoming price-sensitive due to increasing food prices, and ...

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          Country Report

          Smokeless Tobacco in Indonesia

          Aug 2016

          Sales of smokeless tobacco in Indonesia remained negligible in 2015, with no brands of smokeless tobacco present in 2015, and no significant growth expected in the forecast period. Smokeless tobacco products such as chewing tobacco and snuff remained...

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          Country Report

          Smoking Tobacco in Indonesia

          Aug 2016

          Using smoking tobacco in pipes known as nyangklong (derived from the word cangklong, meaning pipe), and RYO cigarettes or tingwe, has a long presence in Indonesia. Whilst there is no exact data about when the tradition of pipe smoking and RYO ...

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          Country Report

          Vapour Products in Indonesia

          Aug 2016

          Sales of vapour devices remained negligible in Indonesia in 2015 and are unlikely to take off in the forecast period....

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          Country Briefing

          Business Dynamics: Indonesia

          Jun 2016

          Indonesia’s business environment rankings are improving, as government reforms pay dividend. However, an underdeveloped infrastructure offering, owing to its geography, deters business development, whilst low attainment in higher education compounds ...

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          Country Briefing

          Households: Indonesia

          Jun 2016

          Indonesia offers a huge market for couples with children, although single-person households are rising fast. Low penetration of household facilities and durables create good opportunities for affordable household appliances. Fixed connectivity is ...

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          Country Report

          Baby and Child-Specific Products in Indonesia

          Jun 2016

          Baby and child-specific products recorded slower current value growth in 2015 than in 2014. The fact that the fertility rate in the country remains high at 2.3 children per woman of child bearing age (although a slight decline from 2.6 in 2002) ...

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