Ingredients

We help ingredient, flavour and fragrance clients with applications in consumer, medical and industrial end-use markets.

Issues we address

We measure product potential by category or end-use application and provide visibility across the value chain, helping clients understand customer needs and market dynamics including technology and barriers to entry.

Typical client questions and needs include:

What is our sales potential now and in the future?
What trends and innovations are driving demand?
Which markets, sectors and customers offer the best opportunities and why?
What are my customer's needs, preferences and concerns?
Which factors rank highest in switching and buying decisions?
What are the threats from competitors and substitutes?
What are the emerging flavour and variant trends?

Capabilities

We offer a range of services tailored to each clients’ needs. Our capabilities include:

New product analysis and landscape assessment
Market attractiveness planners
Segmentation analysis
Competitive intelligence
Marketing and product claims
Mergers and acquisition research
Partner search and evaluation
Distribution and channel assessment
Production and sourcing analysis
Market entry strategy

Benefits

We answer client's vital commercial questions through qualitative and quantitative buyer and supplier survey analysis. We talk directly to industry insiders that provide us with insights and product trends with ingredient potential.

Identify the best market, category and customer opportunities
Test attitudes towards new ingredients and concepts
A clear view of market potential, dynamics and barriers
Identify decision makers and procurement contacts
Understand customer needs and build potential sales leads
Identify major customers and qualify interest
Demonstrate potential to investors and partners
Inform procurement, supply chain and commodities management
Strategic road map to support market entry planning

About Consulting

Organisation Types we support

Select the appropriate organisation type below to find out how we support our clients with custom projects

Project Examples

Testimonials

"We are pleased with Euromonitor's Consulting team. Their output has provided insight establishing intelligence baselines and in one case developed into a highly appreciated full-scale yearly monitoring tool. They're a true gem." Business Intelligence Manager, Soremartec SA

"Euromonitor...provided us with insight that went well beyond our existing knowledge base...allowing us to better assess our future roadmap of opportunities." Whirlpool