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Company Profile

Inter IKEA Systems BV in Home and Garden

Jun 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Inter Ikea Systems BV delivers a detailed strategic analysis of the company's business, examining its performance in the Home and Garden market and the global economy.

Company and market share data provide a detailed look at the financial position of Inter Ikea Systems BV, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Inter Ikea Systems BV This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Inter Ikea Systems BV provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Home and Garden research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Focus on home furnishings

Financial assessment

Home furnishings strategy: Design-Price-Diversity

Balancing global standardisation and local adaptation

Strategic objectives and challenges

SWOT: Inter IKEA Systems BV

Competitive Positioning

IKEA the clear leader in a highly fragmented market

Substantial private label presence in key developed markets

Market Assessment

IKEA’s main markets

IKEA’s main markets

Germany: Reinforcing leadership in the face of slow growth

Global growth markets

Threats in Core Markets: Low Growth and Competition

Reducing dependence on large but low-growth markets

Private label growth in developed markets

Competitive threats in Japan

Opportunities in New and Existing Markets

Expansion opportunities in new and existing marke

Russia: Pursuing strong growth

China: Keeping pace with urban growth

China: Fragmented competition

China: The shape of urban demand

Market entry plans in progress

New market opportunities: Entry plan proposed in India

Keeping Latin America on the back burner

Operations

Wide global supplier network

Cutting costs through consolidation

Recommendations

Global growth with the local in mind

Samples

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