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Company Profile

InterContinental Hotels Group Plc in Travel and Tourism

Feb 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on InterContinental Hotels Group Plc delivers a detailed strategic analysis of the company's business, examining its performance in the Travel and Tourism market and the global economy.

Company and market share data provide a detailed look at the financial position of InterContinental Hotels Group Plc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of InterContinental Hotels Group Plc This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of InterContinental Hotels Group Plc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Travel and Tourism research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Brand portfolio

Financial assessment

Key performance indicators for the Americas

Key performance indicators for EMEA

Key performance indicators for Asia Pacific

SWOT: InterContinental Hotels Group Plc

Key strategic objectives and challenges

Competitive Positioning

Global competitive performance

Global ranking

Regional performance

Global footprint

The Olympic Games

Category and Geographic Opportunities

Global expansion

Regional expansion

Strengthening exposure in Russia

Attention on the BRICs

New category focus on upper-upscale

Brand Strategy

Brand strategy at a glance (1)

Brand strategy at a glance (2)

The makeover of Crowne Plaza

Localisation in China

Importance of local culture

Cultural adjustment

Mobile technology takes lead

Operations

Roomkey.com

New midscale US brand on the horizon?

Recommendations

Future opportunities and challenges

Report Definitions

Definitions

Samples

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