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Country Report

Philippines Flag Internet Retailing in the Philippines

| Pages: 29

Price: US$990

About this Report

Executive Summary

TRENDS

  • Internet retailing continued to record a highly positive performance in 2014. In the context of the review period, internet retailing recorded even higher growth than in 2013 as the fastest growing non-store channel over the review period. The internet has become increasingly accessible to Filipino consumers, helped especially by the growing smartphone trend in the country.

COMPETITIVE LANDSCAPE

  • Maintaining their lead on Philippine internet retailing in 2014 were Zalora and Lazada. These players have grown through their trusted brands in internet retailing, with strength in internet retailing product categories that continued to have the strongest impact.

PROSPECTS

  • The strong performance of internet retailing is expected to continue long into the forecast period towards 2019. Filipino consumers are expected to be increasingly open to the internet another means of purchasing goods beyond outside store-based retailing. A continued improvement of the economy leading to increasingly busy lifestyles may also benefit internet retailing as well as it provides a convenient and easily accessible option for consumer purchases.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Internet Retailing industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Internet Retailing industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

The Internet Retailing in Philippines market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth 
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • Who are the leading retailers in Philippines?
  • How quickly is internet retailing growing in Philippines?
  • What products are selling best over the internet?
  • Which internet sites are attracting the most sales?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Internet Retailing in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL DATA

  • Table 1 Internet Retailing by Category: Value 2009-2014
  • Table 2 Internet Retailing by Category: % Value Growth 2009-2014
  • Table 3 Internet Retailing Company Shares: % Value 2010-2014
  • Table 4 Internet Retailing Brand Shares: % Value 2011-2014
  • Table 5 Internet Retailing Forecasts by Category: Value 2014-2019
  • Table 6 Internet Retailing Forecasts by Category: % Value Growth 2014-2019

Retailing in the Philippines - Industry Context

EXECUTIVE SUMMARY

Economic conditions continue to benefit retailing in 2014

2014 witnesses increasing value placed on convenience

The dominance of grocery retailers in Philippine retailing remains

Leading retailers strengthen their positions

Continued growth for retailing predicted for forecast period

KEY TRENDS AND DEVELOPMENTS

Economic outlook

Internet retailing continues slow growth across retail channel formats

Private labels see continued growth over the review period

International brands continue to penetrate local retailing

MARKET INDICATORS

  • Table 7 Employment in Retailing 2009-2014

MARKET DATA

  • Table 8 Sales in Retailing by Store-based vs Non-Store: Value 2009-2014
  • Table 9 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2009-2014
  • Table 10 Sales in Store-based Retailing by Channel: Value 2009-2014
  • Table 11 Store-based Retailing Outlets by Channel: Units 2009-2014
  • Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2009-2014
  • Table 13 Store-based Retailing Outlets by Channel: % Unit Growth 2009-2014
  • Table 14 Sales in Non-Store Retailing by Channel: Value 2009-2014
  • Table 15 Sales in Non-Store Retailing by Channel: % Value Growth 2009-2014
  • Table 16 Sales in Retailing by Grocery vs Non-Grocery: 2009-2014
  • Table 17 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2009-2014
  • Table 18 Sales in Non-Grocery Specialists by Channel: Value 2009-2014
  • Table 19 Non-Grocery Specialists Outlets by Channel: Units 2009-2014
  • Table 20 Sales in Non-Grocery Specialists by Channel: % Value Growth 2009-2014
  • Table 21 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2009-2014
  • Table 22 Retailing Company Shares: % Value 2010-2014
  • Table 23 Retailing Brand Shares: % Value 2011-2014
  • Table 24 Store-based Retailing Company Shares: % Value 2010-2014
  • Table 25 Store-based Retailing Brand Shares: % Value 2011-2014
  • Table 26 Store-based Retailing Brand Shares: Outlets 2011-2014
  • Table 27 Non-Store Retailing Company Shares: % Value 2010-2014
  • Table 28 Non-Store Retailing Brand Shares: % Value 2011-2014
  • Table 29 Non-Grocery Specialists Company Shares: % Value 2010-2014
  • Table 30 Non-Grocery Specialists Brand Shares: % Value 2011-2014
  • Table 31 Non-Grocery Specialists Brand Shares: Outlets 2011-2014
  • Table 32 Non-Grocery Specialists Brand Shares: Selling Space 2011-2014
  • Table 33 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
  • Table 34 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
  • Table 35 Forecast Sales in Store-based Retailing by Channel: Value 2014-2019
  • Table 36 Forecast Store-based Retailing Outlets by Channel: Units 2014-2019
  • Table 37 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
  • Table 38 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2014-2019
  • Table 39 Forecast Sales in Non-Store Retailing by Channel: Value 2014-2019
  • Table 40 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
  • Table 41 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2014-2019
  • Table 42 Forecast Sales in Non-Grocery Specialists by Channel: Value 2014-2019
  • Table 43 Forecast Non-Grocery Specialists Outlets by Channel: Units 2014-2019
  • Table 44 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
  • Table 45 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019

APPENDIX

Operating environment

  • Summary 1 Standard Opening Hours by Channel Type 2014

Cash and carry

DEFINITIONS

SOURCES

  • Summary 2 Research Sources

Segmentation

This market research report includes the following:

  • Internet Retailing
    • Apparel and Footwear through Internet Retailing
    • Beauty and Personal Care Internet Retailing
    • Consumer Appliances Internet Retailing
    • Consumer Electronics Internet Retailing
    • Consumer Healthcare Internet Retailing
    • Food and Drink Internet Retailing
    • Home Care Internet Retailing
    • Home Improvement and Gardening Internet Retailing
    • Housewares and Home Furnishings Internet Retailing
    • Media Products Internet Retailing
    • Personal Accessories and Eyewear through Internet Retailing
    • Pet Care Internet Retailing
    • Traditional Toys and Games Internet Retailing
    • Video Games Hardware Internet Retailing
    • Other Internet Retailing

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Mobile Internet Retailing

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

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