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Company Profile

Kirin Holdings Co Ltd in Soft Drinks

Apr 2009

Price: US$525

About this Report

About this Report

Euromonitor International's report on Kirin Holdings Co Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Asian Speciality Drinks market and the global economy.

Company and market share data provide a detailed look at the financial position of Kirin Holdings Co Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Kirin Holdings Co Ltd This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Kirin Holdings Co Ltd provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Asian Speciality Drinks research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Strategic Evaluation

Key Company Facts

  • Strategic Evaluation

Suntory vs Kirin: Similar Interests Stir Up Competition

  • Strategic Evaluation

SWOT – Kirin Holdings Co Ltd

  • Strategic Evaluation

Key Strategic Objectives and Challenges

  • Strategic Evaluation

M&A Builds Comprehensive Food and Beverages

  • Strategic Evaluation

Competitive Positioning

Kirin and Its Japanese Peers Under-performing the Market

  • Competitive Positioning

Market Leaders Muscle Out of Carbonates Crash

  • Competitive Positioning

Meteoric Tingyi Puts Its Rivals in the Shade

  • Competitive Positioning

The Coca-Cola Company and PepsiCo Are Immovable Giants

  • Competitive Positioning

Market Assessment

Over-reliance on Japan Affects Global Performance

  • Market Assessment

RTD Beverages Offer Potential

  • Market Assessment

Category and/or Geographic Opportunities

Bottled Water Growth Outlook in Japan

  • Category and/or Geographic Opportunities

Looking for Long-term RTD Tea Opportunities in Asia

  • Category and/or Geographic Opportunities

Prospect and Challenges in Australasia and Oceania

  • Category and/or Geographic Opportunities

Brand Strategy

Kirin Brand

  • Brand Strategy

Kirin Needs to Work on Volume Gains

  • Brand Strategy

Recommendations

Key Findings

  • Recommendations

Samples

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