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Company Profile

Kuoni Travel Holding Ltd in Travel and Tourism

Apr 2010

Price: US$525

About this Report

About this Report


Euromonitor International's report on Kuoni Travel Holding Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Travel and Tourism market and the global economy.

Company and market share data provide a detailed look at the financial position of Kuoni Travel Holding Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Kuoni Travel Holding Ltd This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Kuoni Travel Holding Ltd provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Travel and Tourism research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Overview

Key Company Facts

Better Than Expected Performance

Tough economic conditions

SWOT – Kuoni Travel Holding Ltd

Key Strategic Objectives and Challenges

Competitive Positioning

Kuoni’s Market Share Unchanged

Global Performance: Top 10 Travel Retailers

Job Cuts and Fewer Bookings

Top Travel Retailers by Region, Value Share & Ranking, 2009

Market Assessment

Kuoni’s Performance vs. Travel Retail Market

Geographic Opportunities

Expansion in China

Long-Haul Premium Business and Future Acquisitions

Brand Strategy

Re-Branding and Modernisation

Improved Booking System

VIP Concierge Services

Innovative Services

Operations

New Strategy – the Way Ahead

Cost Management and Restructuring

Kuoni Restructured

Last-Minute Bookings Drive Changes

Recommendations

Recession Takes its Toll, New Approaches Required

Samples

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